The Canadian Skin Patient Alliance

Transcription

The Canadian Skin Patient Alliance
 January 2016
The Canadian Skin Patient Alliance Empowering you patients with hope & ways to cope!
Like always, the Canadian Skin Patient Alliance (CSPA) is here to support your efforts to care for
your patients. In 2016, the CSPA will continue to: advocate for patients, educate Canadians about
various dermatological conditions and provide skin patients with tools to potentially help them
heal, inside and out.
Over the years we have addressed various segments that make-up the skin patient's journey. This
year, we will again communicate about common misdiagnoses, when to see a dermatologist,
adherence to treatments, issues with access to medications and educating your patients to be their
own health advocates. But this year, there`s more…
A spotlight on psycho-social support
A happier skin patient helps the journey towards a healthier patient! Thus, our goal in 2016 is to
help your patients cope with some of the emotional burdens of living with a skin condition. Our
objective is to:
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•
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Educate the patient with a better understanding of what`s happening to them emotionally
and why.
Empower the patient with information and tools to help them cope with their feelings.
Encourage the patient to take action: to see a dermatologist, a therapist, to better adhere to
treatment, to join a support group and more!
We have two powerful vehicles to put this plan into action: Canadian Skin magazine & our social
media platforms.
Canadian Skin M agazine: the 7 th year in publication
With an expanded distribution of over 22,000 copies (annually), Canadian Skin magazine is adding
a psycho-social column in each of its three issues in 2016. These articles will be written by authors
with a psychology education and/or experience.
Social M edia
In the last few years, we have gained momentum in capturing the attention of our social media
viewers. With specific ad campaigns to targeted audiences, we have already reached millions of
readers with our messages. This year, we will target more specifically those suffering with skin
issues that require emotional support.
Thank you for your dedication to Canadian skin patients. Please encourage your patients to join us:
Canadian Skin Patient Alliance
Email: [email protected]
Facebook: facebook.com/CanadianSkin
Twitter: @CanadianSkin
Editorial Board /
Conseil de rédaction
National editor/
Rédacteur en chef
Regional editors /
Rédacteurs régionaux
Robert Jackson, MD
Ottawa, ON
Paul Kuzel, MD
Edmonton, AB
Charles W. Lynde, MD
Markham, ON
Benjamin Barankin, MD
Toronto, ON
Ian Landells, MD
St. John’s, NL
G. Daniel Schachter, MD
Toronto, MD
Chief Executive Officer /
Chef de la direction
Marc Bourcier, MD
Moncton, NB
Catherine McCuaig, MD
Montréal, QC
Victoria Taraska, MD
Winnipeg, MB
Nicole Hawkins Scoon, MD
Saskatoon, SK
Kathleen Moses, MD
Ottawa, ON
Catherine Zip, MD
Calgary, AB Chantal Courchesne
Ottawa, ON
Statements and opinions expressed in the CDA eBulletin
reflect the opinions of the authors and not necessarily the
CDA. The CDA does not assume responsibility or liability for
damages arising from errors or omissions or from the use of
information or advice contained in the CDA eBulletin articles
or letters.
Les textes et les opinions publiés dans le bulletin
électronique de l’ACD reflètent les points de vue de leurs
auteurs et non pas nécessairement ceux de l’ACD. L’ACD ne
peut être tenue responsable des dommages qui pourraient
résulter d’erreurs ou d’omissions reliées à l’utilisation de
renseignements ou de conseils inclus dans les articles ou
lettres apparaissant dans le bulletin électronique.
The Canadian Dermatology Association eBulletin is issued monthly as a
forum for Association news, information of interest to members and for
members’ opinions. Please notify the Chief Executive Officer of any
change in address.
L’Association canadienne de dermatologie publie chaque mois le
bulletin électronique en tant que forum de nouvelles de l’Association,
d’informations qui pourraient intéresser nos membres, ainsi que pour
recueillir leurs opinions. Prière d’aviser Chantal Courchesne, chef de la
direction, de tout changement d’adresse.
CHANTAL COURCHESNE
CHIEF EXECUTIVE OFFICER / CHEF de la DIRECTION
425-1385 rue, Bank Street, Ottawa, ON K1H 8N4
Tel: (613) 738-1748 / 1-800-267-3376 | Fax: (613) 738-4695
[email protected]