pros group sales optimizer revolutionize your group business

PROS GROUP SALES OPTIMIZER
REVOLUTIONIZE YOUR GROUP BUSINESS
UNLOCK YOUR DATA • UNLEASH YOUR SALES
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PROS GROUP SALES OPTIMIZER
REVOLUTIONIZE YOUR GROUP BUSINESS
Group business used to be viewed as a way to fill distressed inventory. Now it’s becoming a significant source of increased
revenue. How effective is your airline’s process of requesting, evaluating, booking, and managing groups? For a lot of
airlines it can take days and even weeks to process group requests. However, without direct access, buyers who experience
long delays might shop elsewhere. In addition, inconsistent group prices calculated from arbitrary price points prevent you
from achieving optimal revenue—something no airline can afford.
Now you can increase group closure rates by providing your customers with fast, accurate group pricing. Leveraging the
science of real-time dynamic pricing at the core of this end-to-end solution, PROS Group Sales Optimizer is a new, unique,
and comprehensive group revenue optimization solution that enables you to increase group sales effectiveness and
maximize overall group revenue.
WHAT CAN YOU DO WITH PROS GROUP SALES
OPTIMIZER?
INCREASE GROUP
REVENUE AND
BOOKINGS.
It’s time to run group travel as
efficiently as you run individual
passenger travel. Leveraging the
power of scientific pricing, PROS
Group Sales Optimizer increases
group revenue and bookings by
allowing customers, travel agents, and
your own sales offices to book groups
directly through the system.
STREAMLINE THE
BOOKING PROCESS.
TAKE CONTROL OF YOUR
GROUP PRICING.
Until now, group reservations required
multiple layers of approval, creating
customer booking delays of up to a
week or more. Not anymore. PROS
Group Sales Optimizer provides your
airline and travel agents with a fast,
easy, and automated process for
booking group travel.
No more arbitrary price lists. With
PROS Group Sales Optimizer you
create rules that affect the final group
price, while remaining consistent
with your current overall revenue
management strategies.
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PROS GROUP SALES OPTIMIZER
IS PERFECT FOR
AIRLINES THAT WANT TO KNOW:
• How do we maximize our group
revenue?
• How can we respond to group
requests faster and easier?
• How do we provide accurate and
real-time offers for group requests
that are consistent with individual
pricing?
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• What’s the best way to
provide our customers with an
improved and consistent customer
experience?
PROS Group Sales
Optimizer is a new, unique,
and comprehensive group
revenue optimization
solution that enables you
to increase group sales
effectiveness and maximize
overall group revenue.
WHAT’S INCLUDED
SCIENCE-BASED PRICING
• Optimize your fares. Prices are
scientifically selected from a continuous
price curve, rather than from arbitrary,
discrete price points.
• As customer requirements change, PROS Group Sales
Optimizer adjusts quickly to offer the best fare options
available at any given point in time.
FAST, AUTOMATED GROUP BUYING
• Move from days to book a group
reservation to mere seconds, mirroring
the individual ticket-purchase experience.
• Give customers instant fare options
with a range of prices and flight times, placing choices
directly in their hands.
AN AWESOME SALES HUB
• Provide a seamless buying experience.
Now travel agents, sales representatives,
and revenue management analysts can
use a simple, centralized user interface,
allowing access to all relevant information, including
group ticket history.
• Increase the likelihood of customer purchases, with
automation that reduces service costs.
AUTOMATIC CONTRACTS
• Speed the booking process with
automatically generated contracts for
group reservations, including pre-defined
terms and conditions.
• Travel agents gain the flexibility of confirming
passenger names at their convenience, without the
requirement for creating complete passenger name
records (PNR) at the time of booking.
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HOW IT WORKS
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1. An easy-to-use, webbased sales interface
provides airline sales
offices and travel
agencies with a central
location to create group
requests, where travel
parameters for the
request are specified.
2. Group requests
are filtered through
a real-time dynamic
pricing engine, which is
consistent with individual
pricing strategies.
3. Analysts can create
rules that affect the final
group price and make
changes on the fly when
needed.
4. Once booked, the
system generates group
contracts automatically,
which include the
appropriate terms and
conditions, deposit
deadlines, ticketing time
limits, and can even
provide deadline alerts.
About PROS
PROS Holdings, Inc. (NYSE: PRO) is a big data software company that
helps customers outperform in their markets by using big data to sell
more effectively. We apply over two decades of data science experience
to unlock buying patterns and preferences within transaction data to
reveal which opportunities are most likely to close, which offers are most
likely to sell and which prices are most likely to win. PROS offers big data
solutions to optimize sales, pricing, quoting, rebates and revenue
management across more than 40 industries. PROS has implemented
more than 700 solutions in more than 55 countries. The PROS team
comprises more than 900 people around the world.
To learn more, visit pros.com.
PROS.com
Copyright © 2014, PROS Inc. All rights reserved. This document is provided for information purposes only and the contents hereof are subject to change without notice. This
document is not warranted to be error -free, nor subject to any other warranties or conditions, whether expressed orally or implied in law, including implied warranties and
conditions of merchantability or fitness for a particular purpose. We specifically disclaim any liability with respect to this document and no contractual obligations are formed
either directly or indirectly by this document. This document may not be reproduced or transmitted in any form or by any means, electronic or mechanical, for any purpose,
without our prior written permission.
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