Diapositive 1

Transcription

Diapositive 1
Presentation of our company - 2016
15 rue de Bellefond, 75009 Paris // www.adjuvance.fr // [email protected] // 00 33 6 64 54 71 51 // 00 33 1 85 08 42 17
ADJUVANCE
Presentation of our company
The DCID process by Adjuvance
Adjuvance allows you to fit with your markets and your targets
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Influence
your decisions & involve your
teams
2
Circumscribe
the risks for your
company or your
brand
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1
Deploy
recommended actions with
our partners
Decipher
your targets & your
markets
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ADJUVANCE
Presentation of our company
Capitalize on a threefold culture
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Marketing
Detection of insights &
assistance for strategic
planning
Research
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Products/services creativity
Profiling
Projective meetings / focus
groups / interviews
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Quantitative research
Decision-making
Semiotics analysis
Workshop animations
Help with decision making &
motivation
Formulation of different
positioning scenarios
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ADJUVANCE
Presentation of our company
The managerial Team
Nicolas MENET - Director of Adjuvance
Strategic support
SORBONNE, Master's degree in human sciences, Semiotics and linguistic
ENA – DAUPHINE, Master's degree in Public Management & Evaluation
External Lecturer at CELSA : Semiology applied to institutional Communication
Mélanie AUGOR - Research Director
Research management, client management
SCIENCES PO Grenoble, Master's degree in PROGIS (Production & Management of statistical information)
ENSAT & UNIVERSITY OF TOULOUSE, Master's degree in Alimentation Sociology
UNIVERSITY OF TOURS, Taste and its environment
Richard LAZARETH - Development Director
Prospective et Strategic Planning
ASSAS, Master's degree in Media & Sociology
IFP, Master's degree in Communication & Semiology
SORBONNE, Master's degree in Philosophy
Lecturer at ISCOM : Market Research & Social Trends
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ADJUVANCE
Presentation of our company
An international network
Adjuvance regularly coordinates
research at an international level
>> A network made up of professionals spread
out across several strategic areas, all having a
French culture
EUROPE
UK / Spain / Portugal / Italia / Germany / Poland/ Denmark
CHINA + RUSSIA + JAPAN + USA + BRAZIL +
SINGAPORE
>> Partnerships with foreign institutes that share
our business approach and that have been
trained to use our working methods
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ADJUVANCE
Presentation of our company
Adjuvance in 2015,
in summary
647 people interviewed
52 focus groups organized
45 000 km
15 partners in 8 countries
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ADJUVANCE
Presentation of our company
Loyal customers 1/2
CONSUMER GOODS / B to C
Consumer Goods Groupe Pink Lady Europe (Europe & Asia),
Thom Europe (Histoire d’Or, France & Italy), Smartbox (Danmark),
Gameloft, Panasonic, Cash Info
With Consopôle Glacier Rolland (Mondelez), Fleury Michon,
Charal, Loué/Le Gaulois
MASS MARKET RETAILING
Mail Order Business Groupe 3 Suisses (Witt International,
Blancheporte, Vitrine Magique, Helline, 3Pagen – Germany)
With Parabellum Leclerc, Franprix, Galeries Lafayette, Match
B TO B
Armor, Edding (Germany), Pro BTP, Amadeus Monde (Spain),
Groupe ADP GSI (France)
With BVA Janssen, Total, Limagrain
PUBLIC AND INSTITUTIONAL SECTOR
Ministère du Logement (ANAH), Le Groupe La Poste, Assurance
Maladie, CCI Grand Estuaire (Le Havre), CNES (French Guyana)
MEDIAS PRESS AND TELEVISION
Groupe Lagardère, Groupe Mondadori, Groupe Marie-Claire,
Groupe Prisma Presse, Editions Jalou, Groupe France Télévision,
Fox France, Groupe TF1
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ADJUVANCE
Presentation of our company
Loyal customers 2/2
WITH OUR PARTNERS IN CREATIVE AGENCIES
(The Collaborative Factory)
Saguez (retail) : Nature et Découverte, Eric Bompard
Cachemire
Nude (strategy) : Canal Plus, Suez Environnement, Le
Groupe La Poste (Pick Up), Dormeuil, MAAF, Château de
Fargues (USA)
Carat (media) : Groupe J&J, Groupama
Streamline (pack)
Complus (graphism) : Bayer, Pharmagest
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ADJUVANCE
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Presentation of our company

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