appe and coca cola enterprises announce unique
Transcription
appe and coca cola enterprises announce unique
RELEASE REF: APPE/2012/038 ISSUE DATE: 3 October 2012 APPE AND COCA-COLA ENTERPRISES ANNOUNCE UNIQUE RECYCLING JOINT VENTURE IN FRANCE APPE, the packaging division of LSB and Europe’s leading PET packaging solutions provider, has established a joint venture with Coca-Cola Enterprises (CCE) in France that will lead to a major further expansion of APPE’s state-ofthe-art PET recycling facility in Beaune. The site’s capacity will rise from 28,000 tonnes of food-grade PET (known as SuperCycle) to 48,000 tonnes, an increase of 70%. This means that an extra 390 million PET bottles will be recycled every year. The joint venture between APPE and CCE involves an ambitious programme of research and development into new advanced technologies for recycling. The two companies are investing around €9 million in the project which includes the installation of a new SSP tower at Beaune. The tower, supplied by Buhler, offers the very latest in advanced recycling technology, with a much smaller footprint than existing equipment, and will enable APPE and CCE to trial new recycling techniques. .../ The initiative will help CCE achieve its goal of reducing the overall carbon footprint of each beverage by one third by 2020, and supports the company’s Made in France commitment to produce in France and partner with other companies in the country. It also underlines APPE’s leadership in PET recycling and ongoing strategic objective of developing materials, preforms and containers with a lower carbon footprint, as well as the continual development of its recycling capability and capacity in the production of foodgrade rPET. APPE has undertaken a continuous investment programme at Beaune in recent years including €10 million in new equipment in 2010 which took the site up to its currently capacity. The latest expansion as a result of the joint venture confirms the company’s position as the largest food-grade rPET producer in Europe. “We are delighted to be working with our long-term partner CCE in such an exciting and ground-breaking initiative,” comments APPE General Manager, Martin Hargreaves. “We have always emphasised the importance of both end-market support and long-term investment to fully realise the potential of PET recycling. It is hugely encouraging that CCE has the same vision and commitment and is keen to play such a pivotal role in helping to assure the successful long-term future of rPET.” “This investment with APPE demonstrates Coca-Cola Enterprises’ leadership in terms of environmental responsibility, and our involvement in the local economy,” comments Tristan Farabet, CCE President & General Manager, France. “Innovation and environmental responsibility are part of our culture. We are delighted to have established this partnership with APPE, an approach which is completely new to the French market.” Ends About APPE APPE, formerly known as Artenius PET Packaging Europe, is a division of La Seda de Barcelona (LSB). The company is a market-leader in the design and manufacture of rigid plastic packaging solutions for a wide variety of end markets including food, drinks, alcohol, personal care and household products. With manufacturing facilities in the UK, Germany, France, Spain, Belgium, Poland, Morocco, Turkey and Greece, APPE is able to offer customers both a localised and pan-European service. APPE is also the European leader in the recycling of PET containers and the largest producer of high quality food grade rPET resin. About Coca-Cola Enterprises Coca-Cola Entreprise, le leader français des boissons rafraîchissantes sans alcool Coca-Cola Entreprise, filiale de Coca-Cola Enterprises Inc., est le principal producteur et distributeur de boissons rafraîchissantes sans alcool en France. Dotée de 5 sites de production et de 7 directions régionales, Coca-Cola Entreprise assure en France la fabrication, la commercialisation et la distribution des produits de The Coca-Cola Company (Coca-Cola, Coca-Cola Light, Coca-Cola Zero, Sprite, Fanta, Burn, Monster, Minute Maid, Powerade, Chaufontaine) ainsi que d’autres produits (Nestea, Ocean Spray et CapriSun.) Aujourd’hui, 90 % des boissons commercialisées par Coca-Cola Entreprise sont produites en France. - Coca-Cola Entreprise - Chiffres clés 2800 collaborateurs répartis sur tout le territoire 800 emplois créés depuis 10 ans 90% de nos produits est fabriqué en France sur nos 5 sites industriels français 2,1 milliards d’Euros de chiffre d’affaires en 2011 300 millions d’euros investis dans l’outil industriel depuis 2007 400 000 points de vente en France Pour en savoir plus : htttp://www.coca-cola-entreprise.fr EDITORIAL ENQUIRIES: Anita Nahal/ Tracey Harte Nielsen McAllister PR Limited Tel: 44 1332 293939 Fax: 44 1332 382202 Email: [email protected] www.nmpr.co.uk SALES/READER ENQUIRIES: Kinza Sutton Marketing Manager Artenius PET Packaging Europe Ellice Way Wrexham Technology Park Wrexham LL13 7YL Tel: 44 1978 317378 Email: [email protected] www.appepackaging.com