Jill Griffin - National Association of Corporate Directors

Jill Griffin
Director – Luby’s Inc., Luby’s/Fuddruckers, Austin Convention & Visitors Bureau,
University of South Carolina Moore School of Business, Griffin Group, NACD Texas
TriCities Chapter
Jill is a seasoned independent public board director; internationally-published, Harvard
Working Knowledge author; and noted corporate adviser on customer loyalty.
From the boardroom, she has provided oversight on the turnaround of the beloved Luby's cafeteria brand
(NYSE: LUB); acquisition and renewal of the Fuddruckers hamburger brand; development of Luby's
Culinary Services and its launch into major hospitals and other institutional food service arenas. She
chairs the Personnel and Administration Committee.
Jill is the recipient of the 2005 Distinguished Alumna Award from the University of South Carolina Moore
School of Business. In 2007 and 2014, she was honored as a “Profile in Power” finalist by the Austin
Business Journal.
She serves as Chair of the Austin Convention & Visitors Bureau. (ACVB is the 'marketing and sales arm'
of the City of Austin and is entrusted with bringing conventions and visitors to the "Live Music Capital of
the World.")
Additional board service includes: Trustee for the Univ. of S.C. Moore School of Business, Advisory
Board Member of Broadway Bank, Founding Board Member for the Tri-Cities Chapter of the National
Association of Corporate Directors.
Upon completing her Bachelor of Science (Magna Cum Laude) and MBA degrees at the University of
South Carolina, she began her career in brand management at RJR/Nabisco. She rose steadily to
ultimately manage the corporation's largest brand, Winston.
Launching her consulting firm in 1988, she saw early the trend toward customer loyalty. Her first book,
Customer Loyalty, was published by Simon & Schuster in 1995 and was one of the two first books to be
published on the topic. Published in eight languages, Customer Loyalty was named to Harvard’s Working
Knowledge book list and ultimately earned “Best Seller” status. Two awarding-winning books followed:
Customer Winback (co-authored) and Taming the Search-and-Switch Customer.
As a customer loyalty consultant, Jill’s primarily works with Fortune 500 firms including Microsoft, Ford
Motor Company, AMD, Dell, Sprint, Subaru, Toyota and the like. Her video courses are featured on
Lynda.com.
National Association of Corporate Directors Texas TriCities Chapter |
texastricities.nacdonline.org
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