to read more... - Index North Africa

NEW INTERIORS SHOW OFFERS BRIDGE TO AFRICA FOR GLOBAL DESIGN FIRMS
Furniture and interior product suppliers from across the world are being offered a direct route into the
Middle East and North Africa’s booming US$7.7billion interior design market through the region’s
newest dedicated décor showcase.
INDEX North Africa – taking place in Casablanca between December 5 and 7 – is looking to bring both
established and up-and-coming intercontinental furnishing firms to their three-day design exhibition.
The aim is to connect them with leading African-based distributors keen to expand their own reach
across the continent by taking on and importing original, international products.
Thousands of designers, architects, distributors, contractors, consultants, buyers and procurement gurus
operating across Central, North and West Africa working on commercial, hospitality, residential and
retail projects will be in attendance – offering a unique opportunity to international suppliers seeking
partners capable of growing their business in Africa and further afield.
The dmg events team behind the INDEX brand – renowned worldwide for their now 26-year-old INDEX
Exhibition, which drew more than 34,000 guests to 800 different exhibitor stands in Dubai in May –
opted to bring their esteemed networking showcase to Morocco to provide a growth facilitating bridge
to international design firms seeking a way to penetrate the surging African interiors market.
Research by Deloitte recently found that the global interior design market is skyrocketing due to a
construction boom that requires the sourcing of products, planning and creative expertise provided by
décor experts. Already valued at $8.2billion-a-year across the Middle East and Africa, local revenues are
set to hit almost $10billion by 2019 – growing at a rate of 5.7% per annum, far faster than the market
anywhere else in the world.
Paul Frimpong, Investor Analyst at international business facilitation experts Naseba, said: “The
enormous potential of the African continent cannot be emphasized enough. Africa is the fastest growing
region for foreign direct investment (FDI) in the world. Aggregate household consumption will reach
$1.4 trillion with collective GDP hitting $2.6 trillion in 2020 alone. These facts show that with the
understanding of the growth momentum, combined with the right strategies, lays handsome rewards
for current and prospective investors in the region.”
Samantha Kane-Macdonald, Event Director at the INDEX Design Series, said: “The fact that the African
interiors market is set to experience one of its largest periods of growth to date is fantastic news for all
suppliers looking to grow internationally.
“By attending INDEX North Africa, firms have a direct passage to the key decision makers responsible for
fitting-out properties across the entire continent.”
The inaugural INDEX North Africa will take place at the Parc Des Expositions De L’Office Des Changes
(CICEC), in Casablanca, between December 5th and 7th.
For more information on how to get involved, visit www.indexnorthafrica.com
FIN
Pour plus d’informations et/ou des images, veuillez communiquer avec Euan McLelland, directeur des
relations publiques, design, dmg events design, au +971 4 445 3720 ou en envoyant un email à
[email protected].
NOTES AUX ÉDITEURS
À propos de dmg events
Une entreprise internationale d'expositions et d'édition, dmg events organise des expositions et des
conférences de premier plan dans les industries internationales de l'énergie, de la construction, des
revêtements, de l'hôtellerie et du design d'intérieur.
dmg events est une filiale en propriété exclusive du Daily Mail and General Trust plc (DMGT), un
portefeuille international d'entreprises d'information, de médias et d’événements qui sont cotées à la
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dmg events Middle East, Asia & Africa
Fondée en 1989, dmg events opère au Moyen-Orient depuis 1995 et possède de nombreuses grandes
marques dont le portefeuille d’événements de construction The Big 5, INDEX, le plus grand événement
au Moyen-Orient pour l'industrie du design d'intérieur, et The Hotel Show, l’événement le plus ancien et
le plus important pour l'industrie hôtelière.
Avec son siège à Dubaï, aux Émirats arabes unis, et avec des bureaux satellites en Inde, en Afrique du
Sud et au Royaume-Uni, dmg events Middle East, Asia & Africa organise plus de 45 événements à travers
le Moyen-Orient, l’Afrique, l’Asie, l’Amérique du Nord et l’Europe. Pour de plus amples informations,
visitez www.dmgeventsme.com
À propos de DMGT
« Satisfaire le besoin de savoir »
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totalisant près de 2 £ milliards, qui offrent des renseignements pertinents, analyses, nouvelles et
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La société emploie plus de 10 000 personnes et est cotée à la bourse de Londres.
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