Addoha Group: key player in the real estate sector
Transcription
Addoha Group: key player in the real estate sector
Douja Promotion Groupe Addoha An African leader in real estate development CFG First one-on-one Equity Conference October 2014 Summary Page II Addoha Group: key player in the real estate sector in Morocco 3 II An ambitious development strategy in Sub-Saharan Africa 14 III Annexes 18 2 Summary Page II Addoha Group: key player in the real estate sector in Morocco 3 Addoha Group: Addoha : First real estate group in Morocco 3 Addoha in 2014 9 II An ambitious development strategy in Sub-Saharan Africa 14 III Annexes 18 3 Addoha Group: key player in the real estate sector in Morocco Addoha : First real estate group in Morocco Shareholding (2014) floating 43.44% Sefrioui Family 56.56% History marked by the Long-term vision of founding shareholder Creation of Douja Promotion Groupe ADDOHA ISO 9001 – version 2000 certification Signature of the first and the second agreement with the authorities 1988 2000-2001 1995 Introduction of the « Guichet Unique » one-stop shop 2003 2007 2004 Launch of the National Program with a target of 200,000 social housing units Completion of the 1st major program under the 'Addoha' name, for the construction of 2,371 social housing units Completion of the first projects outside Signature of 4 agreements for Finance Act 2010 Casablanca the development of social Roll-out of the Guichet unique (one-stop A target of 150,000 social housing housing in Africa( units in 5 years shop) all around Morocco Signature of the agreement Acquisition of 50% of Fadesa Maroc Establishment of a strategic protocol with ALEM for the development plan construction of 10,000 housing units Creation of 'IMMOLOG‘, subsidiary in partnership with CGI 2006 IPO Constitution of a land reserve guaranteeing the company's activity up to 2018 Creation of subsidiaries in partnership with strategic partners 2010 2009 Launch of PRESTIGIA brand, through 8 programs for high-end housing. Opening of the Saïdia resort, the first 'Plan Azur‘ Group’s restructuring ISO 9001 - 2008 certificate, also covering the high-end segment 2012 2011 2013 Creation oh « La Foncière ISKANE » Capital increase by in partnership with ALEM conversion of Creation of Addoha Fondation dividends of 2012 Start prospecting to international Continued development in SubSaharan Africa 4 19/05/2014 : 1 MAD = 0,0889 Euro Addoha Group: key player in the real estate sector in Morocco Positioning adapted to supply the market environment A diversified product offering CUMULATIVE ACHIEVEMENTS UP TO 2013 Units Social housing: 186 487 Core business of Addoha Group; Cumulative achievements up to 2013 :Near 159 000 units ; Housing programs in large urban areas (48% of the production is located in the Casablanca-Rabat axis) ; 158 875 70 736 Sale price: between 200 and 250 K MAD HT (18 and 22 K Euro HT) ; 44 001 Logements Completedachevés houses 8 luxury projects in the biggest cities in Morocco; Cumulative achievements up to 2013 :Near 6 000 units ; Sale price: between 1 and 5 M MAD (88 and 444 K Euro) Logement intérmédiaire intermediate housing Non encore entammés not yet started Haut standing Luxury segment Strengthened presence in all segments of the real estate Luxury segment : Offers high end products via the brand Prestigia ; 5 888 En cours réalisation In de Progress Logement économique Social housing Sale price: between 320 and 500 K MAD (28 and 44 K Euro) ; 20 847 11 678 6 875 Cumulative achievements up to 2013 :Near 20 000 units ; Housing programs in large urban areas (37% of the production is located in the Casablanca-Rabat axis) ; 24 679 20 737 Intermediate housing : 170 860 134 503 Social housing Intermediate housing Luxury segment Addoha offers several programs of social housing in Morocco within the framework of agreements signed with the State and to contribute to government efforts in closing the housing gap by facilitating access to the property to low-income households Pioneer in the field of intermediate housing through the implementation of several housing programs mid-range to the middle classes with more demanding residential criteria. Since 2009, Addoha diversifies its portfolio with the launch of the brand «Prestigia Luxury Home» positioned on the high standard to meet strong demand for luxury properties in the most popular cities in Morocco. + + 5 19/05/2014 : 1 MAD = 0,0889 Euro Addoha Group: key player in the real estate sector in Morocco Historical ability to develop quality programs across the country Effective coverage of the entire country with a presence in 18 cities in Morocco Social Housing Rabat - Salé - Kenitra Total : 120 131 units Intermediate housing Luxury segment 50 357 Tanger - Tétouan Total : 51 748 units 23 062 21 898 29 851 1 684 2 160 912 13 457 6 217 15 493 - Logements En cours de Non encore Completed houses In réalisation Progress Not yet started achevés entammés Grand Casablanca Total : 125 621units Kenitra Rabat Casablanca El Jadida 78 417 Logements 4 153 1 099 690 Oujda Logements 464 1 565 En cours de 9 863 En cours de 7 394 4 325 - Non encore - Agadir 712 - Logements En cours de 8 460 522 189 Non encore 7 716 Logements En cours de Non encore Completed houses Inréalisation Progress Not yet started achevés entammés 2 122 - En cours de - Non encore Tadla – Azilal Total : 2 490 units 23 689 - 1 776 Completed houses réalisation In Progress Not yet started entammés Marrakech – Tensift Total : 73 528 units 2 110 214 Logements achevés En cours de réalisation In Progress Souss – Massa (Agadir) Total : 14 265 units 82 - 7 386 782 - 2 573 - Fès – Meknès - Tafilalt Total : 20 669 units 2 219 1 005 1 256 Completed In Progress Not yet started achevés housesréalisation entammés Doukkala – Abda (El Jadida) Total : 4 006 units 1 784 Non encore L’oriental (Oujda / Saadia) Total : 15 625 units Meknès Beni-Mellal 1 938 773 256 125 - Completed In Progress entammés Not yet started achevés houses réalisation Fès Completed houses In réalisation Progress Not yet started achevés entammés Logements achevés Completed houses 465 Marrakech 29 054 4 400 1 085 Tanger 57% of the Group's achievements 11 248 8 351 1 495 Logements achevés 1 239 1 092 13 857 2 421 6 704 En cours de 5 763 Non encore Completed houses réalisation In Progress Not yet started entammés Logements achevés Completed houses 159 En cours de réalisation In Progress 6 Addoha Group: key player in the real estate sector in Morocco Expertise in identifying quality programs Addoha has developed technical expertise and know how in the identification and development of real estate projects : Mastery of design and sizing of projects; Projects consistent with established specifications (very precise and standardized for better cost optimization) ; Contracts negotiated with subcontractors guaranteeing the best prices on the market. An industrial process 1 mastered Sales performance 2 Addoha has a sales force deployed in major cities in Morocco ; An innovative concept of « guichet unique », a one stop shop facilitating treatment procedures related to the acquisition of housing (banks, notaries, legalization of signatures, etc.). Addoha Group has a land bank of 5,700 hectares fully authorized mainly located in strengthened A land reserve of quality 3 the largest urban centers of Morocco; The Group follows its strategy of acquiring land necessary for the sustainability of its business. The Sefrioui Family, main shareholder of Addoha Group, accompanies the group in its A reference development and gives it the financial and human resources necessary to achieve main shareholder and an experienced 4 these ambitions ; Addoha is based on the recognition of its management expertise to develop its projects management A recognized brand 5 The Group's reputation is based on know-how in the business of real estate developed for over 20 years. It is also based on strict partner selection criteria (offices, business buildings, etc..) To provide housing that meets the requirements of quality and timeliness of delivery. 7 Addoha Group: key player in the real estate sector in Morocco A strategic vision focused on financial fundamentals The mother company was listed in Casablanca Stock Exchange in 2006 The group started a major growth cycle : Acquisition of strategic land reserve Establishment of strategic partnerships for huge projects Launch of major projects in all big cities and towns Investment in land reserve for high end projects (8 programs) 2006 to 2012 Important level High growth rate: 20 to 25% per of working + year capital: 1.7 billion euro in 2012 Objective: To reduce the working capital Strategic plan 2013 to 2015 To generate positive cash flow 3 main axis 1. Reduce the land acquisition and limit it to land for social housing in the Casablanca-Rabat area 2. Accelerate the collection of receivables 3. Review the production schedule in terms of commercialization rate 8 Summary Page II Addoha Group: key player in the real estate sector in Morocco 3 Addoha Group: Addoha : First real estate group in Morocco 3 Addoha in 2014 9 II An ambitious development strategy in Sub-Saharan Africa 14 III Annexes 18 9 Addoha in 2014 Highlights Launching a new flagship project A strategic location; 1 5000 social housing on land of 24 Hectares ; An important commercial success (85% of the first part launched was marketed) Launching of the Brand CORALIA The new brand CORALIA was launched to market intermediate projects 2 A major publicity campaign was launched to communicate about the new brand Purchases are limited to Casablanca-Rabat axis in Morocco, and specific areas in West Addoha en 2014 Expansion of land reserve 3 Africa Disbursements related to these acquisitions are about 670 million dirhams at the end of September 2014 Return to By January 2014, notaries returned to the one stop shops of the Group, which has normal operation the “one stop enabled the business of signing sales contracts to resume its normal rhythm; 4 This allowed a significant improvement in the collection of receivables in the first half of 2014 shops” This is a secured bond of 2 billion dirhams, repayable over eight years (a first in the Moroccan financial market) Refinancing of the bonds 5 The objective is: • • Refinance the bond maturing in 2015 Begin the progressive debt reduction plan of the Group. 10 Addoha in 2014 Operational Achievements Deliveries Production Units Deliveries have increased by 12%. This is Units 13 606 9 641 8 636 +59% +12% mainly explained by the reprofiling of production schedules in the year; 8 538 he increase in production is part of the Group's desire to improve the distribution of production schedules during the year, which will have a positive impact on the cash flow; S1 2013 2013 H1 S1 2013 H1 2013 S1 2014 H1 2014 S1 2014 H1 2014 The Group continues to show strong sales performance Presales- Units Presales- Value Units despite the difficult macroeconomic environment, thanks to M MAD the continuation of its aggressive and effective marketing policy; 9 888 +1% 10 005 4 291 - 1% 4 248 The rate of sales has accelerated during the summer and Ramadan, encouraged by the presence of Moroccans Living Abroad. S1 2013 2013 H1 S1 2014 H1 2014 S1 H12013 2013 S1 2014 2014 H1 11 Addoha in 2014 Performance indicators Turnover M MAD The Group was able to maintain this level High End High End 3025 71% of net margin in spite of the general 26% 3360 29% expenses incurred for the launch of the 74% +11% Social and intermediate Social and intermediate African subsidiaries that directly impact the operating result; The first fruits of these investments will be seen in 2016, with the first deliveries in each of these countries. S1 2013 H1 2013 Gross margin S1 2014 H1 2014 Net margin M MAD M MAD 33,5% 1 015 S12013 2013 H1 28,9% 19,7% 968 2014 H1S12014 Gross margin 18,1% 595 608 S1 H12013 2013 S1 2014 2014 H1 Net margin 12 Addoha in 2014 Balance sheet indicators Consolidated equiy Net debt Working Capital M MAD 11 112 + 1,1% The 2013-2015 strategic plan to master M MAD M MAD 9 328 11 236 19 584 - 0,1% 19 568 - 0,2% 9 307 the working capital and debt and generate positive cash flow started to give its first hrough : • The decline in debt: The Group now has the lowest debt ratio of listed real estate sector in Morocco (83%) • 31 décembre 2013 31/12/2013 31 décembre 2013 31/12/2013 30 juin 2014 30/06/2014 31 décembre 2013 31/12/2013 30 juin 2014 30/06/2014 30 juin 2014 30/06/2014 The decrease in working capital, primarily due to a significant increase in receipts of the Group Gearing evolution Comparison with the sector • The generation of 88 million dirhams of positive cash 96% 167% 84% 83% 127% 134% 83% 31 31/12/2012 décembre 2012 (*) Proforma 31 31/12/2013 décembre 2013 30 juin 2014 30/06/2014 ADDOHA Espaces Saada CGI Alliances Gearing: net debt/ Consolidated equity 13 Summary Page II Addoha Group: key player in the real estate sector in Morocco 3 II An ambitious development strategy in Sub-Saharan Africa 14 III Annexes 18 14 An ambitious development strategy in Sub-Saharan Africa Sub-Saharan Africa: development priority for Addoha Group Challenges in the real estate sector in Africa Positioning of Addoha Group The housing supply is insufficient to meet significant demand steadily increasing. In response to a part of the request, Addoha plans to produce more than 15 000 houses in Africa by 2018. The ability to address multiple segments of the African real estate market (social housing, intermediate, etc..). Diversified real estate projects to meet a wide population in all African countries concerned and an offer adapted to each addressed market. Sister company “Ciments de l’Afrique” plans to deploy more than 10 cement plants in Africa by 2015 in order to secure the supply of cement for Addoha Group’s projects in sub-Saharan Africa Addoha plans to manage with several banks operating in the region including Moroccan ones, in order to support and facilitate access to credit for housing; Addoha plans to set up one-stop shops on the model adopted in Morocco in order to facilitate the completion of legal and administrative formalities. The low availability of construction materials has long limited the development of the real estate sector in Africa. Insufficient and inadequate funding is a major obstacle in the acquisition of property. Weakness and lack of planning policies impact the development of real estate investments; Lack of attractive legal and fiscal framework for developers. Need to have a solid business to establish a reserve of quality and develop real estate projects experience Addoha has signed agreements with several African countries to develop low-cost housing programs; The Group has obtained Building Permits for several real estate projects and other programs are in advanced stage of negotiation. Addoha is based on the recognized expertise of its management to develop its projects; The Company capitalizes on its experience in the development of housing programs in Morocco; Addoha adopts a policy of acquiring land based in major African cities with commercial and demographic attractive potential . 15 An ambitious development strategy in Sub-Saharan Africa An extensive presence on the African continent Senegal * Morocco A total objective of 118 000 housing in sub-Saharan African 25744 produced housing in 2013 Objective : 10 000 units 2 500 housing under the agreement Mali * Objective : 10 000 units Guinea * Objective : 3 000 units 3 lands acquired Niger * Objective : 5 000 units Tchad Ivory Cost* Objective : 15 000 units + High end villas Objective : 30 000 units 2 lands acquired Burkina Faso Objective : 5 000 units Cameroun * Objective :10 000 units 1 land allocated Ghana Objective : 10 000 units Congo * Gabon Objective : 10 000 units Objective :10 000 units 1 land allocated Addoha continues its exploration in sub-Saharan Africa to position itself as a leader in the real estate sector in the African continent Sierra Leone Ongoing exploration Countries in development - Priority (tax agreements and first purchased or allocated land) Countries to develop in a second phase 16 * Tax agreements signed An ambitious development strategy in Sub-Saharan Africa Addoha in sub-Saharan Africa : key success factors A severe shortage of housing in subSaharan Africa An important demographic dynamism; 1 Population growth that is accompanied by rapid urbanization of cities; A real estate market more resilient, offer is remaining structurally insufficient in Africa. A sector strongly supported by the government Starting policies against slums in several countries in sub-Saharan Africa; 2 Strong government support programs for low-cost housing (access to land, facilitating administrative procedures, etc..) Addoha in subSaharan Africa Launch of urbanization policies defined by the public authorities 3 Newly implemented development policies Strong development of basic infrastructure (power grids, transportation, etc..). Privileged relations with the local authorities in the various countries where the Group intends to establish relations; Advanced negotiations with partners Tax agreements signed with several governments ; 4 Several land allocated for free (Congo, Cameroon) and discussions underway to expand the land bank of the Group; Partnerships being negotiated with local banks to facilitate access to housing. Addoha : a model of success recognized in Africa Know-how in the business of real estate developed over 20 years; 5 Strong expertise in the business of designing, developing and marketing of social housing. 17 Summary Page II Addoha Group: key player in the real estate sector in Morocco 3 II An ambitious development strategy in Sub-Saharan Africa 14 III Annexes 18 18 Douja Promotion Groupe Addoha Addoha : a resilient value prized by the market Share price of Addoha since 20 mai 2011 Douja Promotion Addoha Group is Max : 102 MAD (8,9 €) listed on the Casablanca Stock Exchange since 06 July 2006. 20 mai 2011: 100 MAD (8,8€) The IPO is made by the sale of 35% 19 mai 2014: 60 MAD (5,3€) of the capital; Min : 40 MAD (3,5 €) The share Addoha is one of the most popular in the Casablanca stock exchange values. The company has completed more than mai-11 nov.-11 mai-12 Volume DPGA 3 capital increases since its IPO; Market capitalization The share provides stable returns for shareholders. In December 2013, nov.-12 mai-13 nov.-13 Cours ShareDPGA price Douja Promotion Dividend yield Multiples Mrds Euro PER 2.0 1.8 the market capitalization stood at 1.6 2.9% 1.7 1.9% 1,7 Mrds € with a PER de 10,7x and PBR 12.0x 10.7x 10.5x 2.2% a PBR of 1,6x. 2.1x 2011 2012 2013 2014 2010 2011 2012 2011 1.6x 2012 1.6x 2013 19 Casablanca stock exchange data