Advertising rates 2016 in english (E)
Transcription
Advertising rates 2016 in english (E)
esp ces 1 C O N T E M P O R A I N S espaces contemporains 5/2015 • Le magazine suisse de la maison, de l’architecture et du design CHF 9.– The best in design, architecture and home. The information magazine No. 1 in French-speaking Switzerland. Minimum regular draw 22.700 copies. esp ces sept - oct 2015 c o n t e m p o r a i n s Hors série 2014-2015 construction &rénovation DesiGn, art, architecture les grands rendez-vous de la rentrée Le guide annuel suisse pour construire, équiper, aménager la maison et le jardin 6 maisons à Genève Des chambres qui ont du style Salles de bains et poêles, notre sélection 6 issues + 1 special issue in 2016 Media documentation 2016 Circulation controlled by REMP 2 The magazine Espaces contemporains is a platform for information and exchange in the areas of architecture, design, interior design and contemporary art that is unanimously in Switzerland. Success story: Espaces contemporains continued to grow in 2015 and increasingly widening the gap in Romandie through: l The quality of its information: its wealth of content, timeliness, high level of articles and home stories, creative and varied layout. l Its extensive partner network: the unanimous acclaim Espaces contemporains has earned is reflected in exclusive partnerships with SIA, Mudac, ECAL, HEAD, EPFL, Galeries du Quartier des Bains in Geneva, ARMP, FRMPP…, with the biggest Swiss and international architects’ studios (publication of reports on their work and projects), with the 30 best showrooms for design furniture and interior design in the region, and with leading trade fairs in Switzerland and abroad (Milan trade fairs, Maison&Objet Paris, Neue Räume Zurich, Designers’ Saturday Langenthal, Swissbau Basle, Habitat-Jardin Lausanne …). l Its driving force for the promotion of interior design. Espaces contemporains has become a unique interface between architects, home-design professionals and the general public, and is now the lead reference in architecture, home and product design throughout French-speaking Switzerland. Déc. 2014-janv. 2015 c o n t e m p o r a i n s esp ces mars-aVriL 2015 c o n t e m p o r a i n s esp ces mai 2015 c o n t e m p o r a i n s esp ces juin 2015 c o n t e m p o r a i n s esp ces JUiLLet-aoUt 2015 c o n t e m p o r a i n s CHF 9.– esp ces esp ces sept - oct 2015 c o n t e m p o r a i n s Dossier MILAN Expos et nouveautés Centres d’art en Suisse Les espaces du design 2015 Tendances 2015 10ans Spécial six maisons six architectes Design Tendances et perspectives Les designers suisses de la décennie Des maisons très arty Design les 111 meilleurs sites web Dossiers cuisines et salles de bains Milan, Expo 2015 Vintage, mode d’emploi Mobilier de jardin, tous les styles Salles de bains, les nouveautés. Objectif gare! Le parcours culturel de Lausanne Des maisons ouvertes sur la nature. bien choisir ses fenêtres espaces contemporains 5/2015 • Le magazine suisse de la maison, de l’architecture et du design esp ces French-speaking Switzerland’s specialist information & promotion platform for architecture, as well as home and product design DesiGn, art, architecture les grands rendez-vous de la rentrée 6 maisons à Genève Des chambres qui ont du style Salles de bains et poêles, notre sélection 3 Espaces contemporains Publication dates and editorial features 2016 EC Publication date Ad closing date Trade fairs / innovation and trends Main editorial features No. 1/16 29.02.201612.02.2016Introducing Habitat-Jardin 16 - Retrospective imm Cologne 16 - Heimtextil 16 - Maison&Objet 16 Special issue Kitchens and Domestic appliances Special issue Bathrooms No. 2/16 06.04.2016 18.03.2016 Introducing Salons de Milan 16 Retrospective Ambiente 16 Special issue Bathrooms Special issue Garden furniture - Verandas Pergolas / Shades / Special issue Pools Special issue Architecture No. 3/16 12.05.201622.04.2016Retrospective Light + Building Francfort 16 Luminaires/Lighting Special issue Outdoors / Garden furniture / Terraces / Sunshades and awnings Special issue Windows / Glazing / Sun Protection Furniture: Dressing-rooms and wardrobes Floor coverings, parquet No. 4/16 17.06.201627.05.2016Rétro Salons de Milan 16 Introducing Construire et moderniser 16 Maison&Objet 16 - Tendence 16 Spoga 16 - Cersaie 16 Special issue Kitchens and Domestic appliances Annual design furniture guide (Retrospective Milan 16 and Eurocuccine 16) No. 5/16 09.09.201619.08.2016Introducing Designer’s Saturday 16 Introducing Design Days 16 Renens Special issue Bathrooms Special issue Beds - Bedding Special issue Hi-Fi / Home cinema No. 6/16 24.11.201620.10.2016Retrospective Designer’s Saturday 16 Retrospective Design Days 16 Renens Retrospective Maison&Objet 16 - Cersaie 16 - Marmomacc 16 Special issue Office space Special issue Sofas - Special issue Textiles / Fabrics Special issue Lighting - Table Arts Special issue Stoves / Fireplaces esp ces Espaces contemporains’ Readership: thanks to its influence and active presence in all places and occasions devoted to the cultural and commercial promotion of contemporary design, Espaces contemporains is valued in French-speaking Switzerland not only by architects, interior designers, specialist fitters and other professionals in the branch, but also by current and future home owners, and by all lovers of design and top quality contemporary interiors. 4 Exclusive asset no. 1. The total paying suscribers - circulation in 2015 – REMP certified – is 8.454 copies. (average from 01.07.2014 to 30.06.2015) + 6.205 free subscriptions as well as 8.200 free copies to a varying selection of target customers, that is a total circulation of 22.700 copies. Exclusive asset no. 2. Espaces contemporains has earned high approval from architects in French-speaking Switzerland. Thus far, 1040 architecture studios and individual architects are paying subscribers to Espaces contemporains. Exclusive asset no. 3. Espaces contemporains is active in all places specializing in contemporary design creation. Distribution 2016 22.700 copies in French-speaking Switzerland (minimum guaranteed circulation) Geneva – Vaud – Neuchâtel – Jura – Fribourg – Valais Distribution per target group: House and apartment owners: 6.550 copies Future owners (building-permit applicants for home construction / refurbishment): 2.000 copies Purchasers of contemporary furniture and fittings: 6.900 copies Architects (construction and landscaping):1.300 copies Interior architects and interior decoration specialists:450 copies Property developers and estate agents:400 copies Solicitors and barristers, doctors, dentists: 600 copies 4 and 5 star hotels, restaurants Gault&Millau and Guide Michelin 300 copies Retailers and shops (interior design, furniture and decoration):1.500 copies Trade fairs (Habitat-Jardin, Design Days Genève, Designer’s Saturday, etc.): 1.700 copies Newsagents (sales):1.000 copies Total circulation: 22.700 copies Espaces contemporains and construction et rénovation 5 Advertising formats and rates in 2016 (Swiss francs; + 8% VAT) Width and Height (mm; with margin) Width and Height (mm; no margin*) (* +3mm bleed) 1 x 4 colours Special placing Inside front cover: + 20% Back inside cover: + 10% Back cover: + 25% 1/1 page 210 x 277 230 x 297 2/3 page 210 x 175 230 x 186 2/3 page 130 x 277 142 x 297 1/2 page 210 x 133 230 x 144 1/2 page 99 x 277 111 x 297 1/3 page 210 x 85 230 x 97 1/3 page 64 x 277 76 x 297 1/4 page 210 x 65 1/4 page 99 x 133 Fr. 5.780,– Fr. 4.300,– Fr. 4.300,– Fr. 3.380,– Fr. 3.380,– Fr. 2.500,– Fr. 2.500,– Fr. 2.010,– Fr. 2.010,– Premium placing Single advertisement on editorial page (no margin, +3 mm bleed) (first advertising pages of the magazine) 10% surcharge on gross rate 1/2 page, 1/3 page: 10% surcharge on gross rate Catalogue supply service Box 46 mm width x 60 mm height: Fr. 420,– Discounts according to annual gross sales (12 months) Fr. 5.000,– 2% Fr. 10.000,– 4% Fr. 15.000,– 7% Fr. 20.000,– 10% Fr. 25.000,– 12% Fr. 30.000,– 14% Fr. 35.000,– 16% Fr. 40.000,– 18% Advertising agency commission Advertising agency commission (CC): 15%. Annual sales bonus (ASB II): 15% (starting from 3 pages). AAC and ASB II are not cumulative. Inserts Loose inserts Weight Advertising Technical Total Weight value costs Up to 25 g Fr. 5.100,– Fr. 800,– Fr. 5.900,– Up to 25 g AdvertisingTechnical Postage Total value costscosts Fr. 5.100,– Fr. 800,– Fr. 2.310,– Fr. 8.210,– Up to 50 g Fr. 5.950,– Fr. 800,– Fr. 6.750,– Up to 50 g Fr. 5.950,– Fr. 800,– Fr. 2.310,– Fr. 9.060,– Up to 75 g Fr. 6.800,– Fr. 800,– Fr. 7.600,– Up to 75 g Fr. 6.800,– Fr. 800,– Fr. 2.730,– Fr. 10.330,– Above 75 g on request Above 75 g on request Format inserts: max. 236 x 303 mm / min. 148 x 210 mm / Format loose inserts: max. 210 x 287 mm / min. 148 x 105 mm Cards, machine-fixed on full page: Fr. 120,– per thousand copies Agency Commission: Consulting agency commission (CC) or annual sales bonus (ASB II): 15% of the advertising value only (starting from 3 pages). AAC and ASB II are not cumulative. Cancellations or postponements: accepted up to 10 working days before the official advertising deadline.(see page 3) construction&rénovation Special issue The 2016/2017 Annual Guide for houses and gardens – building, renovation, equipping and fitting-out Contents: reports, ideas and useful tips on choosing materials, products and equipment designed to help current and future home-owners in French-speaking Switzerland with planning the building and renovation of houses or apartments. Main topics: l Funding l Reports on architectural firms / construction companies l Construction: building envelope, facades, insulation, windows, doors, staircases l Appliances: heating, energy supply, fireplaces, stoves, radiators, switches, home automation l Special issue Kitchens: appliances, hoods, sinks, taps l Special issue Bathrooms: showers, bathtubs, washbasins, towel dryers, faucets, toilets, accessories l Fittings: floors, coverings, floor and wall tiles, parquet flooring, wall to wall carpeting, carpets, partition walls and systems, internal doors, handles l outdoor living: gardens, verandahs, swimming pools, terraces and patios, blinds, awnings, shutters l Address pages Hors série 2014-2015 construction &rénovation Valid: from 21.10.2015 to 20.10.2016 The annual selection of new products and techniques for building and renovating your home. Le guide annuel suisse pour construire, équiper, aménager la maison et le jardin 6 construction&rénovation Target audience: 7 The annual construction&rénovation special issue is customized for contractors, current and future home owners, but also for design consultants and decision-makers such as architects, interior designers, landscape architects, as well the craftsmen and trades responsibles for finishings (fitters, carpenters, joiners, roofers, tilers, electricians, plasterers, decorators…). It is also sent to paying subscribers of Espaces contemporains and on sale at all the newsagents in western Switzerland. Guaranteed minimum circulation 2015 22.700 copies Geneva – Vaud – Neuchâtel – Jura – Fribourg – Valais Distribution per target group: l Espaces contemporains subscribers (including 1.040 architects) . . . . . . . . . . . . . . . . . . . . 7.200 copies l Current and future home owners (incl. building-permit applicants) . . . . . . . . . . . . . . . . . . . 8.800 copies l Architects and Interior designers (complementary) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 450 copies l Landscape architects (complementary) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 150 copies l Craftspeople and professionals (fitters, carpenters, joiners, roofers, tilers, electricians, plasterers, decorators etc.) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.400 copies l Newsagents (sold copies) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.500 copies l Trade fairs: Bâtiment + Energie 2016, Berne / Habitat-Jardin 2017, Lausanne . . . . . . . . . . . . 3.200 copies Total circulation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22.700 copies Date of publication: Advertising deadline: 21.10.2016 25.09.2016 Advertising rates 2016: as for Espaces contemporains 2016 Discounts: cumulative with Espaces contemporains 2016 www.espacescontemporains.ch 8 Site: www.espacescontemporains.ch Visites et nombre de pages vues du site: December 2014: January 2015: February 2015: March 2015: April 2015: May 2015: June 2015: July 2015: August 2015: Visits: 21.366 19.524 17.539 20.595 20.259 21.572 21.204 19.005 16.576 Page views: 57.745 56.880 55.272 61.535 56.208 58.938 57.578 52.154 48.014 www.espacescontemporains.ch 9 Advertising rates online 2016 Banner format Small format Medium format Big format Rectangle Maxiboard Price / month 137 pixels x 60 pixels 137 pixels x 137 pixels 137 pixels x 183 pixels 360 pixels x 240 pixels 1120 pixels x 110 pixels Vidéo Fr.250.–* Fr.300.–* Fr.350.–* Fr.500.–* Fr. 1.000.–* Fr.200.– Discount: 3 months 5% / 6 months 10% / 12 months 20% * Maximum one rotation. esp ces 10 Technical information Printing: offset Printing systems: computer files as high-end PDF (305 dpi) on CD, by FTP or e-mail Screen: 70 Size: 230 x 297 mm / Bleed-off: 236 x 303 mm (before trimming) Publisher - Editor - Administration - Advertising: Editions PRESTIGE SA Route de la Gare 7 • Case postale 134 • CH-1070 Puidoux (VD) Phone +41 (0)21 946 37 41 • Fax +41 (0)21 946 37 49 www.espacescontemporains.ch • e-mail: [email protected] Publisher: Roland Durussel, mobile phone 079 788 22 93 • Chief editor: Maroun Zahar, mobile phone 078 842 20 11 Layout (design and production): Eran Shamgar, Mediagraph, mobile phone 079 212 40 61 Event manager: Patricia Lunghi, mobile phone: 076 304 05 73, [email protected] International Office Italie + France + Benelux Françoise Faure, Director, Via Tarvisio 7, I-33054 Lignano Sabbiadoro (UD) Mobile phone +39 347 44 02 151, [email protected] Advertising marketing German-speaking and French-speaking Switzerland + Ticino + Germany + Austria: Mindforce AG Martin Spälti, managing director Pra Pury 7d / 3280 Murten Phone 026 670 65 51 / Fax 026 670 65 52 [email protected]