Advertising rates 2016 in english (E)

Transcription

Advertising rates 2016 in english (E)
esp ces
1
C O N T E M P O R A I N S
espaces contemporains 5/2015 • Le magazine suisse de la maison, de l’architecture et du design
CHF 9.–
The best in design, architecture and home.
The information magazine No. 1 in French-speaking Switzerland.
Minimum regular draw 22.700 copies.
esp ces
sept - oct 2015
c o n t e m p o r a i n s
Hors série 2014-2015
construction
&rénovation
DesiGn,
art,
architecture
les grands
rendez-vous
de la rentrée
Le guide annuel suisse pour construire,
équiper, aménager la maison et le jardin
6 maisons à Genève
Des chambres qui ont du style
Salles de bains et poêles, notre sélection
6 issues
+ 1 special issue
in 2016
Media documentation
2016
Circulation controlled
by REMP
2
The magazine Espaces contemporains is a platform for information and exchange in the areas of architecture, design, interior design
and contemporary art that is unanimously in Switzerland.
Success story: Espaces contemporains continued
­­
to grow in 2015 and increasingly widening the gap in Romandie through:
l The quality of its information: its wealth of content, timeliness, high level of articles and home stories, creative and varied layout.
l Its extensive partner network: the unanimous acclaim Espaces contemporains has earned is reflected in exclusive partnerships
with SIA, Mudac, ECAL, HEAD, EPFL, Galeries du Quartier des Bains in Geneva, ARMP, FRMPP…, with the biggest Swiss and
international architects’ studios (publication of reports on their work and projects), with the 30 best showrooms for design furniture
and interior design in the region, and with leading trade fairs in Switzerland and abroad (Milan trade fairs, Maison&Objet Paris,
Neue Räume Zurich, Designers’ Saturday Langenthal, Swissbau Basle, Habitat-Jardin Lausanne …).
l Its driving force for the promotion of interior design.
Espaces contemporains has become a unique interface between architects, home-design professionals and the general
public, and is now the lead reference in architecture, home and product design throughout French-speaking Switzerland.
Déc. 2014-janv. 2015
c o n t e m p o r a i n s
esp ces
mars-aVriL 2015
c o n t e m p o r a i n s
esp ces
mai 2015
c o n t e m p o r a i n s
esp ces
juin 2015
c o n t e m p o r a i n s
esp ces
JUiLLet-aoUt 2015
c o n t e m p o r a i n s
CHF 9.–
esp ces
esp ces
sept - oct 2015
c o n t e m p o r a i n s
Dossier MILAN
Expos et nouveautés
Centres d’art en Suisse
Les espaces du design 2015
Tendances
2015
10ans
Spécial
six maisons
six architectes
Design
Tendances et perspectives
Les designers suisses de la décennie
Des maisons très arty
Design les 111 meilleurs sites web
Dossiers cuisines et salles de bains
Milan, Expo 2015
Vintage, mode d’emploi
Mobilier de jardin, tous les styles
Salles de bains, les nouveautés.
Objectif gare!
Le parcours culturel de Lausanne
Des maisons ouvertes sur la nature.
bien choisir ses fenêtres
espaces contemporains 5/2015 • Le magazine suisse de la maison, de l’architecture et du design
esp ces
French-speaking Switzerland’s specialist information & promotion platform
for architecture, as well as home and product design
DesiGn,
art,
architecture
les grands
rendez-vous
de la rentrée
6 maisons à Genève
Des chambres qui ont du style
Salles de bains et poêles, notre sélection
3
Espaces contemporains
Publication dates and editorial features 2016
EC Publication date Ad closing date Trade fairs / innovation and trends
Main editorial features
No. 1/16
29.02.201612.02.2016Introducing Habitat-Jardin 16 -
Retrospective imm Cologne 16 - Heimtextil 16 - Maison&Objet 16
Special issue Kitchens and Domestic appliances Special issue Bathrooms
No. 2/16
06.04.2016
18.03.2016
Introducing Salons de Milan 16
Retrospective Ambiente 16 Special issue Bathrooms
Special issue Garden furniture - Verandas Pergolas / Shades / Special issue Pools
Special issue Architecture
No. 3/16
12.05.201622.04.2016Retrospective Light + Building Francfort 16
Luminaires/Lighting
Special issue Outdoors / Garden furniture /
Terraces / Sunshades and awnings
Special issue Windows / Glazing / Sun Protection
Furniture: Dressing-rooms and wardrobes Floor coverings, parquet
No. 4/16
17.06.201627.05.2016Rétro Salons de Milan 16
Introducing Construire et moderniser 16
Maison&Objet 16 - Tendence 16
Spoga 16 - Cersaie 16
Special issue Kitchens and Domestic appliances Annual design furniture guide
(Retrospective Milan 16 and Eurocuccine 16)
No. 5/16
09.09.201619.08.2016Introducing Designer’s Saturday 16
Introducing Design Days 16 Renens
Special issue Bathrooms
Special issue Beds - Bedding
Special issue Hi-Fi / Home cinema
No. 6/16
24.11.201620.10.2016Retrospective Designer’s Saturday 16
Retrospective Design Days 16 Renens
Retrospective Maison&Objet 16 - Cersaie 16 - Marmomacc 16
Special issue Office space
Special issue Sofas - Special issue Textiles / Fabrics
Special issue Lighting - Table Arts
Special issue Stoves / Fireplaces
esp ces
Espaces contemporains’ Readership: thanks to its influence and active presence in all places and occasions devoted to the cultural
and commercial promotion of contemporary design, Espaces contemporains is valued in French-speaking Switzerland not only by
architects, interior designers, specialist fitters and other professionals in the branch, but also by current and future home owners, and
by all lovers of design and top quality contemporary interiors.
4
Exclusive asset no. 1. The total paying suscribers - circulation in 2015 – REMP certified – is 8.454 copies. (average from 01.07.2014
to 30.06.2015) + 6.205 free subscriptions as well as 8.200 free copies to a varying selection of target customers, that is a total circulation
of 22.700 copies.
Exclusive asset no. 2. Espaces contemporains has earned high approval from architects in French-speaking Switzerland.
Thus far, 1040 architecture studios and individual architects are paying subscribers to Espaces contemporains.
Exclusive asset no. 3. Espaces contemporains is active in all places specializing in contemporary design creation.
Distribution 2016 22.700 copies in French-speaking Switzerland (minimum guaranteed
circulation) Geneva – Vaud – Neuchâtel – Jura – Fribourg – Valais
Distribution per target group:
House and apartment owners:
6.550 copies
Future owners (building-permit applicants for home construction / refurbishment): 2.000 copies
Purchasers of contemporary furniture and fittings:
6.900 copies
Architects (construction and landscaping):1.300 copies
Interior architects and interior decoration specialists:450 copies
Property developers and estate agents:400 copies
Solicitors and barristers, doctors, dentists:
600 copies
4 and 5 star hotels, restaurants Gault&Millau and Guide Michelin 300 copies
Retailers and shops (interior design, furniture and decoration):1.500 copies
Trade fairs (Habitat-Jardin, Design Days Genève, Designer’s Saturday, etc.): 1.700 copies
Newsagents (sales):1.000 copies
Total circulation:
22.700 copies
Espaces contemporains and construction et rénovation
5
Advertising formats and rates in 2016 (Swiss francs; + 8% VAT)
Width and Height (mm; with margin)
Width and Height (mm; no margin*)
(* +3mm bleed)
1 x 4 colours
Special placing
Inside front cover: + 20%
Back inside cover: + 10% Back cover: + 25%
1/1 page
210 x 277
230 x 297
2/3 page
210 x 175
230 x 186
2/3 page
130 x 277
142 x 297
1/2 page
210 x 133
230 x 144
1/2 page
99 x 277
111 x 297
1/3 page
210 x 85
230 x 97
1/3 page
64 x 277
76 x 297
1/4 page
210 x 65
1/4 page
99 x 133
Fr. 5.780,–
Fr. 4.300,–
Fr. 4.300,–
Fr. 3.380,–
Fr. 3.380,–
Fr. 2.500,–
Fr. 2.500,–
Fr. 2.010,–
Fr. 2.010,–
Premium placing
Single advertisement on editorial page (no margin, +3 mm bleed)
(first advertising pages of the magazine) 10% surcharge on gross rate
1/2 page, 1/3 page:
10% surcharge on gross rate
Catalogue supply service
Box 46 mm width x 60 mm height: Fr. 420,–
Discounts according to annual gross sales (12 months)
Fr. 5.000,– 2% Fr. 10.000,– 4% Fr. 15.000,– 7% Fr. 20.000,– 10% Fr. 25.000,– 12% Fr. 30.000,– 14% Fr. 35.000,– 16% Fr. 40.000,– 18%
Advertising agency commission
Advertising agency commission (CC): 15%. Annual sales bonus (ASB II): 15% (starting from 3 pages). AAC and ASB II are not cumulative.
Inserts
Loose inserts
Weight
Advertising Technical Total
Weight
value costs
Up to 25 g
Fr. 5.100,–
Fr. 800,–
Fr. 5.900,–
Up to 25 g
AdvertisingTechnical Postage Total
value costscosts
Fr. 5.100,–
Fr. 800,–
Fr. 2.310,–
Fr. 8.210,–
Up to 50 g
Fr. 5.950,–
Fr. 800,–
Fr. 6.750,–
Up to 50 g
Fr. 5.950,–
Fr. 800,–
Fr. 2.310,–
Fr. 9.060,–
Up to 75 g
Fr. 6.800,–
Fr. 800,–
Fr. 7.600,–
Up to 75 g
Fr. 6.800,–
Fr. 800,–
Fr. 2.730,–
Fr. 10.330,–
Above 75 g on request
Above 75 g on request
Format inserts: max. 236 x 303 mm / min. 148 x 210 mm / Format loose inserts: max. 210 x 287 mm / min. 148 x 105 mm
Cards, machine-fixed on full page: Fr. 120,– per thousand copies
Agency Commission:
Consulting agency commission (CC) or annual sales bonus (ASB II): 15% of the advertising value only (starting from 3 pages). AAC and ASB II are not cumulative.
Cancellations or postponements: accepted up to 10 working days before the official advertising deadline.­­­(see page 3)
construction&rénovation
Special issue
The 2016/2017 Annual Guide for houses and gardens –
building, renovation, equipping and fitting-out
Contents: reports, ideas and useful tips on choosing materials, products and equipment designed to help current and
future home-owners in French-speaking Switzerland with planning the building and renovation of houses or apartments.
Main topics:
l Funding
l Reports on architectural firms / construction companies
l Construction: building envelope, facades, insulation, windows, doors, staircases
l Appliances: heating, energy supply, fireplaces, stoves, radiators, switches, home automation
l Special issue Kitchens: appliances, hoods, sinks, taps
l Special issue Bathrooms: showers, bathtubs, washbasins, towel dryers, faucets, toilets, accessories
l Fittings: floors, coverings, floor and wall tiles, parquet flooring, wall to wall carpeting, carpets,
partition walls and systems, internal doors, handles
l outdoor living: gardens, verandahs, swimming pools, terraces and patios,
blinds, awnings, shutters
l Address pages
Hors série 2014-2015
construction
&rénovation
Valid:
from 21.10.2015 to 20.10.2016
The annual selection of new products and techniques
for building and renovating your home.
Le guide annuel suisse pour construire,
équiper, aménager la maison et le jardin
6
construction&rénovation
Target audience:
7
The annual construction&rénovation special issue is customized for contractors, current and future home owners, but also for design
consultants and decision-makers such as architects, interior designers, landscape architects, as well the craftsmen and trades responsibles for finishings (fitters, carpenters, joiners, roofers, tilers, electricians, plasterers, decorators…). It is also sent to paying subscribers of
Espaces contemporains and on sale at all the newsagents in western Switzerland.
Guaranteed minimum circulation 2015
22.700 copies
Geneva – Vaud – Neuchâtel – Jura – Fribourg – Valais
Distribution per target group:
l Espaces contemporains subscribers (including 1.040 architects) . . . . . . . . . . . . . . . . . . . . 7.200 copies
l Current and future home owners (incl. building-permit applicants) . . . . . . . . . . . . . . . . . . . 8.800 copies
l Architects and Interior designers (complementary) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 450 copies
l Landscape architects (complementary) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 150 copies
l Craftspeople and professionals (fitters, carpenters, joiners, roofers,
tilers, electricians, plasterers, decorators etc.) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.400 copies
l Newsagents (sold copies) . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 1.500 copies
l Trade fairs: Bâtiment + Energie 2016, Berne / Habitat-Jardin 2017, Lausanne . . . . . . . . . . . . 3.200 copies
Total circulation . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22.700 copies
Date of publication:
Advertising deadline:
21.10.2016 25.09.2016
Advertising rates 2016: as for Espaces contemporains 2016
Discounts: cumulative with Espaces contemporains 2016
www.espacescontemporains.ch
8
Site: www.espacescontemporains.ch
Visites et nombre de pages vues du site:
December 2014:
January 2015:
February 2015:
March 2015:
April 2015:
May 2015:
June 2015:
July 2015:
August 2015:
Visits:
21.366
19.524
17.539 20.595
20.259
21.572
21.204
19.005
16.576
Page views:
57.745
56.880
55.272
61.535
56.208
58.938
57.578
52.154
48.014
www.espacescontemporains.ch
9
Advertising rates online 2016
Banner format
Small format
Medium format Big format Rectangle
Maxiboard
Price / month
137 pixels x 60 pixels
137 pixels x 137 pixels
137 pixels x 183 pixels
360 pixels x 240 pixels
1120 pixels x 110 pixels Vidéo
Fr.250.–*
Fr.300.–*
Fr.350.–*
Fr.500.–*
Fr. 1.000.–*
Fr.200.–
Discount: 3 months 5% / 6 months 10% / 12 months 20%
* Maximum one rotation.
esp ces
10
Technical information
Printing: offset
Printing systems: computer files as high-end PDF (305 dpi) on CD, by FTP or e-mail
Screen:
70
Size:
230 x 297 mm / Bleed-off: 236 x 303 mm (before trimming)
Publisher - Editor - Administration - Advertising:
Editions PRESTIGE SA
Route de la Gare 7 • Case postale 134 • CH-1070 Puidoux (VD)
Phone +41 (0)21 946 37 41 • Fax +41 (0)21 946 37 49
www.espacescontemporains.ch • e-mail: [email protected]
Publisher: Roland Durussel, mobile phone 079 788 22 93 • Chief editor: Maroun Zahar, mobile phone 078 842 20 11
Layout (design and production): Eran Shamgar, Mediagraph, mobile phone 079 212 40 61
Event manager: Patricia Lunghi, mobile phone: 076 304 05 73, [email protected]
International Office Italie + France + Benelux
Françoise Faure, Director, Via Tarvisio 7, I-33054 Lignano Sabbiadoro (UD)­­­­
Mobile phone +39 347 44 02 151, [email protected]
­­­­
Advertising marketing
German-speaking and French-speaking Switzerland + Ticino + Germany + Austria:
Mindforce AG
Martin Spälti, managing director
Pra Pury 7d / 3280 Murten
Phone 026 670 65 51 / Fax 026 670 65 52
[email protected]

Documents pareils