Alex Chavot Série A Specimen 1/6 www.alexchavot.fr Style: Extra

Série A
Alex Chavot
Specimen
Série A
Style:
Design by:
Format:
Published:
Extra Condensed
Alex Chavot
Opentype (428 glyphs)
2013
The basis for Série A was found in an old french foundry’s wood type
specimen. It’s mechanical and rather straight forward shapes balanced
with some subtle twists (“a”, “s”…) immediately attracted me.
Although other styles existed, I choose to develop the extra-condensed
one, which reminded me of Edward Wright’s titling for Whitechapel
Art Gallery’s 1956 exhibition “This Is Tomorrow”.
Extracts from Snow White and the Seven Dwarfs by Jacob & Wilhelm Grimm
www.alexchavot.fr
1/6
Alex Chavot
280/240 pts
www.alexchavot.fr
THIS IS
TOMORROW
Specimen
Série A
2/6
Alex Chavot
165/145 pts
www.alexchavot.fr
Specimen
Série A
Theo Crosby
Independant
Group (1956)
• Whitechapel
Gallery [Lon.]
3/6
Alex Chavot
120/100 pts
www.alexchavot.fr
Specimen
Série A
A lesson in
spectatorship
which cuts across
the learned
responses
of conventional
perception.
4/6
Alex Chavot
75/65 pts
www.alexchavot.fr
Specimen
Série A
DURING THE 1950S MASS
PRODUCTION AND
NEW TECHNOLOGIES WERE
CELEBRATED BY THE MEDIA.
NOVEL MATERIALS WERE
TO INFLUENCE ALL AREAS
OF LIFE, FROM THE DAILY
MAINTENANCE OF THE LIVING
SPACE TO THE BUILT
ENVIRONMENT AS WELL
AS THE PRODUCTION OF ART.
5/6
Alex Chavot
Specimen
Série A
Contact:
Copyright:
[email protected]
© 2016 Alex Chavot
All rights reserved.
3 passage
de la Moselle
75019 – Paris
[France]
www.alexchavot.fr
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