In Search of the Canadian Car À la recherche de la voiture

In Search of the Canadian Car
Section 1: introduction (Entrance Organizer)
questions what factors
make a car Canadian
describes the premise of
1.0 introduction—Main Panel
the exhibition
1.0T1 / exhibition title
In Search of the Canadian Car
À la recherche de la voiture
canadienne
1.0T2 / main text
Is there such a thing as a Canadian Car?
If so, is it design—a car’s shape and style, and its inner workings—that
makes it truly Canadian? Does manufacturing, being ‘Made in Canada,’
define a Canadian car? Maybe it’s marketing—the way a car is branded
and advertised to appeal to Canadians. Or is the Canadian car simply
one that most Canadians prefer to drive?
Check out the line-up, and tell us what you think.
Existe-t-il une voiture vraiment canadienne ?
Si oui, est-ce son design – sa forme, son style, ainsi que sa
mécanique – qui la rend canadienne ? Ou est-ce plutôt sa
fabrication – « fait au Canada » – qui la définit comme une voiture
canadienne ? Peut-être est-ce sa commercialisation – la façon de la
présenter et d’en faire la publicité pour séduire les Canadiens ? À
moins que ce ne soit tout simplement la voiture que la plupart des
Canadiens préfèrent conduire ?
Examinez chacune de ces voitures et dites-nous ce que vous pensez.
Canadian Car / Introduction / Section 1.0
based on ip v 6.2 / 2010 12 04
March 11, 2010
1
1.1 A/V1
Advance Organizer
1.1a/v T1 / text
1.1A/V1
Audio/Visual
ADVANCE ORGANIZER
Text scrolling on the
central marquis
What Makes a Car Canadian?
What do you think?
SEE TERMS OF
REFERENCE
French
French
Canadian Car / Introduction / Section 1.1
based on ip v 6.2 / 2010 12 04
March 11, 2010
2
1.3 i/a1 CARculator
1.3A/I T1 / Title
English
French
1.3 I/A1
Computer
Interactive
“Carculator” Voting
Station
Dynamic monitor illustrating
voting results
SEE TERMS OF
REFERENCE
1.3A/I T2 / advance organizer / call to action
English
French
[Title]
1.3A/I T3 / instructional texts
English
French
1.3A/I T4 / content text
English
French
1.3A/I T5 / pre-scripted texts for tabulated results
English
French
Canadian Car / Introduction / Section 1.3
based on ip v 6.2 / 2010 12 04
March 11, 2010
3
1.4 I/A1 Share your Thoughts
1.4A/I T1 / instructional text
English
French
1.4 I/A1
Computer
Interactive
“Share your Thoughts”
Interactive Kiosk(s)
Connected to Canadian car
VMC exhibition —
What makes a car
Canadian visitor
response sectioon
To be developed in
conjunction with the
VMC project and
incorporated later in an
exhibiton update
Canadian Car / Introduction / Section 1.4
based on ip v 6.2 / 2010 12 04
March 11, 2010
4
3.8 i/a1 History of Auto Makers
3.8 I/A1
3.8 I/a T1 / Title
History of Auto Makers
French
3.8 I/a T2 / instructions
To be developed in
conjunction with the
VMC project and
incorporated later in an
exhibiton update
French
English
+ images, logos, captions
and credits
Canadian Car / MADE BY CANADIANS / Section 3.8
based on ip v 6.2 / 2010 12 04
March 11, 2010
5
1.5 Credit Panel
1.5 T1 Text
English
French
Canadian Car / Introduction / Section 1.5
based on ip v 6.2 / 2010 12 04
March 11, 2010
6