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Hall 19EG - 19
Extraordinary GALLERY
MIMESIS PARFUMS - FRANCE
Fragrance
www.mimesisparfums.com
BRAND PHILOSOPHY
A young and hip French brand, MIMESIS offers a new olfactory ritual that brings together fragrance
and hair care.
The brand displays two kinds of products: Eaux de Parfum & Fragrant Hair Care.
Eaux de Parfum are designed by top French nose Karine Dubreuil and formulated specifically to be
sprayed both on skin and hair.
Fragrant Hair Care is an innovative fragrant ritual where the raw materials in the fragrance are also
the active ingredients in the hair care. This innovative concept has been a growing success in France
ever since its recent launch in September 2015.
ACTUAL DISTRIBUTION CHANNELS: High end Salons & Spas – Concept Stores
PREFERRED DISTRIBUTION CHANNELS:
Distributors – Niche – Selective Store - Retail
PRODUCTS DISPLAYED AT COSMOPROF 2016:
Eaux de Parfum : Le Matin du Monde - La Possibilité d’Une Fleur- Le Lit à Baldaquin - Le Guépard
Fragrant Hair Care – Le Matin du Monde - Fragrance Serum - Fragrance Mist
STAR PRODUCT:
Fragrant Serum Le Matin du Monde will deeply nourish the hair fiber. It delicately fragrances the hair
while giving it a silky shine. It also offers anti-aging benefits.