CHI Transformation System - chi

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Farouk Systems, Inc.
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Welcome to CHI Transformation Seminar
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Advanced American Technology
CHI Transformation System
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The Power of Ceramic Heat, Ions and Silk
to Permanently Transform Hair.
Division:
CHI
Line:
Mission Statement:
The Power of Ceramic Heat, Ions and Silk
to Permanently Transform Hair.
Marketing Strategy
l Exclusive CHI Transformation System
l Advanced American Technology
l New Dollars $$ for all salons to open up new
markets and create more revenues
l Works in conjunction with CHI- Ceramic
Hairstyling Iron and CHI Air -Ionic
Professional- Infrared- Hair Dryer.
Education Strategy
l Seminar will always be conducted only by Certified
CHI Transformation Educators
l This will insure for you the highest quality of
education for your CHI Seminar
l Manual with step by step pictures
l Step by step video
l No other form of classes or individual in Salon
Classes will be conducted
The CHI Transformation System is
an Advanced American Technology utilizing
4 key elements to transform the hair.
l Negative Ions
l Ceramic Heat
l Cationic Hydration Interlink
l Pure Natural Silk
This scientific approach permanently
transforms hair from
l Frizzy
l Curly
l Wavy or even
l Coarse Straight hair into:
Silky, Beautiful, Controlled and Straighter Hair
l By using the CHI Iron, Silk, Negative Ions and
Cationic Hydration Interlink without the use of any
harsh chemicals or Ammonia
The Power of Ions
The Power of Ions
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We are surrounded by invisible forces known
as Ions.
Ions are found in two forms:
Negative and Positive.
Ions are atoms that have gained or lost an
electron and carry a charge of energy.
The Power of Ions
Positive Ions
l Considered to be harmful
l Are found in higher levels wherever there is
pollution from dust and smoke.
l Recent scientific studies have shown that
positive ions contribute negative energies to
our general well being.
Negative Ions
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Negative Ions are known as “Vitamins of Air”.
Why do we feel relaxed and yet focused when standing by a
water fall?
Because we are surrounded by millions of Negative Ions.
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Negative Ions will provide tranquility and refreshment.
The CHI Air Professional Hair Dryer projects millions of
Negative Ions from its Ceramic coil, which breakdown the water
molecules into micro fine particles (rather than “boiling” or
dehydrating them like conventional blow-dryers do).
Ceramic Heat
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Farouk Systems was the first manufacturer to
combine the Power of Negative Ions and Ceramic
Heat with our revolutionary CHI-Ceramic
Hairstyling Iron.
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Farouk Systems uses only the highest quality of
ceramic in order to meet specific engineering
design criteria for our CHI Ceramic Hairstyling
Irons and CHI Air Professional Hair Dryers.
Benefits of Ceramic Heat
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Ceramic ensures consistent efficient heat
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It will provide “moist” heat compared to traditional copper, metal plates and
elements which have dehydrating effects
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CHI Iron’s ceramic heat will not only help maintain moisture levels in the hair, it
also produces Negative Ions.
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These negative ions will help to push the Silk Molecules permanently deep
inside of the cortex.
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The results will be improved hair structure and sealed cuticle layer
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In the CHI Ceramic Hairstyling Iron the plates and the coils are solely
manufactured with highest quality of solid ceramic, not coated as in other
imitations.
Cationic Hydration Interlink
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Cationic Hydration Interlink is a positively
charged molecule that provides moisture and
links into the hair fiber.
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Silk and protein bonds are Cationic
(positively charged) to penetrate into the
negative areas within the hair to build
strength and resilience.
Secrets of Silk
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Farouk Systems has the most innovative technology to
hydrolyze the Silk in liquid form or grind the Silk into a powder
form
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The CHI Transformation System utilizes silk in the entire
system, helping to repair and improve the hair condition and
quality.
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In CHI Transformation System we are using silk with a
molecular size of 120 – 10,000 (microns), to crosslink and
reconstruct hair fibers with silk.
Secrets of Silk
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Hair is negatively (-) charged by nature and
Silk is positively charged(+).
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By the law of physics in nature opposites
attracts.
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This means that Silk will bond to the hair in
an electrostatic process.
CHI Transformation System Contains:
Professional use only
Phase #1 CHI Transformation solution (3 Strengths)
pH 7-10
l Formula A= Virgin/Resistant hair
l Formula B = Colored/Chemical treated
l Formula C = Highlighted, Porous/Fine Hair
Phase #2 CHI Transformation bonding (3 Strengths)
pH 3-4
l Formula A= Virgin/Resistant hair
l Formula B = Colored/Chemical treated
l Formula C = Highlighted, Porous/Fine Hair
Technical/Retail
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Transformation Shampoo – Moisture Therapy Shampoo
Transformation Treatment – Thermal Protective Treatment
Keratin Mist – Leave-In Strengthening Treatment
Silk Infusion – Silk Reconstructing Complex
Accessories
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CHI-Iron
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CHI-Air Professional Hair Dryer
The CHI Transformation System
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CHI Transformation System shampoo and
treatments have the Cationic Hydration
Interlink System to insure ultimate softness.
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All the products and accessories are
developed and formulated together to work in
conjunction with CHI Transformation System.
CHI Transformation Shampoo
pH 4.5 - Moisture Therapy Shampoo
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Cationic Hydration Interlink will provide
gentle luxurious cleansing
Balance of moisture for softness and proteins
for strength.
Can be used on a daily basis.
CHI Transformation Treatment
pH 4.5 - Thermal Protecting Treatment
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Cationic Hydration Interlink is a superior
moisturizing and protecting treatment
Provides proper balance of moisture for silky
manageable hair with incredible shine every
time
CHI Keratin Mist
pH 3.5 - Leave-In Strengthening Treatment
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Leave in mist
Cationic Hydration Interlink and proteins
provides hair with strength, protection and
softness
Evens the porosity and acidifies the hair shaft
Leaves hair silky and shiny with incredible
manageability.
CHI Silk Infusion
No pH - Silk Reconstructing Complex
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Rich, leave in treatment
Enriched with pure silk along with wheat and
soy proteins
Ceramic heat will insure deep penetration of
silk proteins
This will help strengthen the hair providing
incredible softness manageability and shine
without any build up
Alcohol Free
CHI Ceramic Hair Styling Iron
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Highest quality of pure
ceramic plates
Moisturizing heat
Even temperature
CHI Air Ionic Infrared
Professional Hairdryer
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Ceramic heating element for instant heat
Lightest and quietist professional hairdryer
Lowest output of EMF (Electro Magnetic
Frequency)
Projects millions of negative ions to break
the water molecules rather than “boiling” or
dehydrating the hair
Approx. 50% faster drying time
CHI Transformation System vs.
other systems
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Approx 2 hours
No ammonia
Infuses Silk inside of the hair
Hair can be shampooed immediately
Color can be done immediately*
Highlights can be done immediately*
300-500$
Available to any salon
Free Education
Improves the condition of the hair
* Only with BioSilk/BioGLitz Colors and Farouk Systems
Ammonia Free Lighteners with 5 or 10 volume.
Other Systems
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Up to 9 hours
Ammonia base
No silk
No shampooing for 48 hours
No color services
No highlights
700-1000$
Limited availability
Cost of seminar 300,00$
Step 1 - Analysis
Determine Hair condition and type
l Virgin/Resistant hair
l Color/Chemically treated hair
l Highlighted, Porous/Fine hair
l Check the porosity
l Determine correct Phase 1
Transformation Solution to be
used:
Step 1 - Analysis
Formula A
Virgin/Resistant Hair
Formula B
Color/Chemically Treated Hair
Formula C
Highlighted, Porous/Fine Hair
Step 2 - Shampoo
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Lightly Shampoo with CHI
Transformation Shampoo
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Being careful not to stimulate
or disturb the scalp to much
at this point.
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Towel dry the hair
Step 3a - Preparations
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Apply CHI Transformation
Treatment to porous ends
for up to 5 minutes
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Rinse.
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Towel dry the hair
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Mist hair generously with
CHI Keratin Mist from roots
(including scalp) to ends
and leave in.
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Apply CHI Silk Infusion,
mainly to the porous parts
of the hair and leave in.
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Start to dry hair using CHI Air
Hair Dryer
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This will begin to infuse the CHI Keratin Mist and
Silk Infusion deep into the hair to even the
porosity and fill any voids in the cuticle scales.
Virgin/Resistant Hair: Formula A
l Hair must be completely dry
before application of Phase #1 Solution
Colored/Chemical Treated Hair: Formula B
l Hair must be completely dry
Highlighted, Porous/Fine Hair: Formula C
l Hair should be slightly damp
Step 3b - Sectioning
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Split the head into 4 quadrants,
from ear to ear and center
forehead hairline to center nape
hairline (or follow the natural
parting on the top)
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Isolate ½ to 1 inch subsection around hairline
depending on hair density.
Step 4 - Application
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Measure desired amount of chosen
Transformation solution in a plastic
bowl.
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Always start the application from bottom of your back
quadrants (nape) followed by two front quadrants
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Remember to leave the hair line subsections till last.
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Use 1/8 inch horizontal subsections
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Comb each section prior to application of Phase 1 solution
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Wearing gloves apply generously with tint brush to areas
you want to transform (straighten)
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Lay the hair straight
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Follow the natural growth
pattern of the hair
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After the application is completed
DO NOT COMB THE HAIR!
Virgin application hair:
l Apply roots to ends
Re touch:
l Apply only to re-growth area
l Avoid overlapping!
Multi-porous
l Always protect the ends with
CHI Keratin Mist (leave in)
CHI Silk Infusion (leave in)
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Use two different formulas if the hair has an uneven
canvas example virgin roots and colored ends.
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Use your professional judgment.
Example
l Virgin roots:
Use Formula A
l Chemically treated mid-shafts & ends: Use Formula B
Step 5 Processing and Testing
Always test in 3 different places
(back, sides and front)
Check the elasticity of the hair
l Take a small strand of hair between your fingers and gently pull in
outward direction you should feel the hair return back like an elastic band
Check formation
l By using water spray bottle, remove product from strand and check the
formation against palm of your hand
l Important! You are not looking for perfectly straight hair at this
point.
l When desired transformation has been achieved hair is ready for
intermediate rinsing
l Do not comb the hair!
Phase1
Solution
Type of Hair
Processing time
Formula A
Virgin/Resistant Hair
Up to 25 minutes
Formula B
Color/Chemically
Treated Hair
Up to 15 minutes
Formula C
Highlighted,
Porous/Fine Hair
Up to 10 minutes
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Check the results every 5 minutes!
Timing is always approximate,
but do not exceed processing times!
To accelerate processing time
Low heat may be used with Formulas A & B
Cool for 5 minutes if heat is used
DO NOT USE HEAT WITH FORMULA C
Keep in mind the texture, condition and the porosity
of the hair.
Use your professional judgment!
Always strand test prior application.
Step 6 Intermediate Rinsing
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Rinse with Luke warm water minimum of 5 min.
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Longer hair requires additional rinsing
(10 – 15 minutes)
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Make sure all the Phase #1 Transformation
solution has been thoroughly rinsed out of the
hair and scalp
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Towel dry the hair
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Apply Transformation Treatment from
roots to ends for 5 min. remembering
to be gentle with the hair at this point
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Rinse and towel dry
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Do not comb the hair!
Step 7 Drying (prior bonding)
Always towel dry the hair prior!
Always apply generous amount of
CHI Silk Infusion and leave in.
Formula A (Virgin/Resistant)
l Using fingers and CHI Air remove
70% of the moisture.
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Finish drying the remaining 30%
with round brush.
Formula B
(Color/Chemically treated)
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Using fingers and CHI Air
remove 90% of the moisture.
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Finish drying the remaining
10% with round brush.
Formula C
(Highlighted, Porous/Fine hair)
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Use only your fingers and
CHI Air to completely dry the
hair
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Do not pull the hair or use
any brushes.
Step 8 - Pressing
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Hair must be completely dry
prior to pressing with the CHI
Iron.
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Apply generous amount of CHI
Silk Infusion and leave in.
Step 8 - Pressing
Pressing roots and mid-shafts:
l Start at the nape taking 1/8 inch horizontal
sections
l Begin pressing by squeezing with your CHI
Iron in a downward motion from roots to
mid-lengths 2 to 3 times stopping at ends.
l CHI Iron should be as close to the scalp as
possible.
l Use fine tooth comb to direct and control
the hair.
l At this point DO NOT take the CHI Iron
through to the ends of the hair
Step 8 - Pressing
Pressing the ends:
l Wait until you have pressed 2
to 3 subsections
l Combine these sections
together, and continue to press
the ends in exactly same
manner
l Work on subsequent sections in
the same manner until all the
hair has been pressed with the
CHI Iron
Note:
l When performing a re-touch,
use the same procedure, but
press only the new growth area.
Step 8 - Pressing
* Important Note
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Take care and time over the pressing
The pressing procedure will determine
how straight and smooth the effects of
the CHI Transformation System are.
Use ONLY CHI-Iron for pressing.
Step 9 - Bonding
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Pour desired amount of Phase #2
Transformation Bonder into plastic bowl.
Start at the nape area, taking 1/8 inch
horizontal sections, comb the section.
Wearing gloves, apply a generous amount of
Phase #2 bonder with tint brush smoothing
the hair in a downward motion.
After each section has been applied, you may
comb in a downward motion with a wide tooth
comb to ensure the hair stays smooth and
straight.
Continue working in the same manner until all
the hair has been covered with the phase #2
Transformation bonder.
Process 5 minutes room temperature!
Step 9 - Bonding
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Final rinse for a minimum of 5
minutes
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Towel dry the hair
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Transformation Treatment and
leave for 5 minutes.
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Rinse.
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Towel dry.
Step 10 Final Seal Drying and Ironing
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Silk Infusion
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Start to dry and infuse with the
CHI Air.
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Use round brushes or fingers,
which ever you prefer.
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Optional final seal with CHI
Iron and CHI Silk Infusion
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Style as you wish
Home Maintenance
Always recommend CHI Homecare products
and accessories to maintain excellent results
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Transformation Shampoo – Moisture Therapy Shampoo
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Transformation Treatment – Thermal Protective Treatment
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Keratin Mist – Leave-In Strengthening Treatment
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Silk Infusion – Silk Reconstructing Complex
CAUTIONS:
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Always participate in the CHI Transformation Seminar before
using the system
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Always use CHI Transformation system as a complete system.
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All the products are specially formulated to work in synergy
and all the CHI accessories are developed to work in
conjunction with the whole CHI Transformation System
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Guaranteed result can be achieved by following the
manufactures instructions and using ONLY CHI products and
accessories.
CAUTIONS:
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Always shampoo the hair prior with CHI Transformation shampoo
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Do not use on an irritated scalp or abraded scalp.
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Do not use on bleached or damaged hair.
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Always conduct a strand test prior to using system.
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If the test shows breakage or other signs of damage, do not use
the product until the hair has been reconstructed and re-tested.
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Do not use CHI Transformation System on hair that has been
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Relaxed with sodium hydroxide
Colored with metallic dyes, coating colors
Henna
CAUTIONS:
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Permanent deposit only color can be used on the same day by
only using Farouk Systems Ammonia Free BioSilk Liquid
Gel or BioGlitz 2100 Crème Color with 5 or 10 vol.
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Highlights can be done on the same day by using only Farouk
Systems Ammonia Free Lighteners with 5 or 10 vol.
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If needing to use 20 volume always strand test prior and use
your professional judgment.
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In all cases conduct a preliminary strand test.
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If the test shows breakage or other signs of damage, do not use
the products until the hair has been reconstructed and re-tested.
CAUTIONS:
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Always remember to leave the hairline areas until last to apply phase 1.
Always apply generous amount of Phase 1 Solution.
Do not apply against the natural growth pattern.
Do not overlap Phase 1
At all times do not overstretch or put any unnecessary stress on the hair.
Keep the hair smooth and flat during application and processing of
Phase I
DO NOT COMB THE HAIR after the Phase 1 application is completed.
Always rinse minimum of 5 minutes.
Longer hair requires always additional rinsing 10-15 minutes.
For excellent results always use and recommend CHI Home
Maintenance Products and CHI Accessories.

CHI Transformation System - chi

Transcription

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