International Marketing Week - IUT de Saint Denis

Transcription

International Marketing Week - IUT de Saint Denis
Université Paris 13
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L’Oréal pres
March 18th - 22nd 2013, IUT Saint-Denis La Plaine
Program for students
Sunday 17th
Wednesday 20st
Afternoon : Arrival day
Pick-up at arrival places. Escort team will lead students to
Youth Hostel
19h00 : Picnic at the hotel : “get-to-know-each-other-picnic”
Students bring culinary specialties from their countries
Late sleeping or other activities
Conception - impression : direction de la communication et de l’édition Université Paris 13 - mars 2013
Monday 18th
8h30 : Departure from Hotel to IUT Saint-Denis La Plaine
Escort Team will guide students
9h30 - 12h30 : Welcome by the Chief of the Department
Presentation of the Groupe L’Oreal by Georges Edouard DIAS
Head of Digital Marketing for L’Oréal
Presentation of the whole program : Emmanuel VIVIER
and Faten SALEH
12h30 - 13h30 : Lunch Break
13h30 - 16h30 : Workshop 1
Free evening : check with escort team for activities
Tuesday 19
11h30 : Lunch : Special Couscous
14h30 - 16h30 : Workshop 3 : Emmanuel VIVIER answers
your questions. Getting ahead with your work.
Free evening : Check with escort team for activities
Thursday 21nd
9h : Assignments need to be handed in to Garnier by
12:00 at the latest
12h30 - 13h30 : Lunch Break
13h30 - 17h30 : Work Session 4 : Rehearsing for Friday’s
presentations.
18h00 - 20h00 : Party at “La Halle Montjoie”
The IUT evening show
Then ERASMUS party in Paris for students
Friday 22rd
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8h15 : Departure to IUT Saint-Denis La Plaine
9h00 - 12h30 : Evaluation/Consideration//Purchase/
Advocacy/Different illustrations of Social Media Marketing
12h30 - 13h30 : Lunch Break
13h30 - 16h30 : Workshop 2
Free evening : check with escort team for activities
8h30 : Departure to IUT Saint-Denis La Plaine
9h30 - 12h30 : Results and presentations of the 3 winning
teams
12h00 : Lunch
Departure back home
When you arrive in Paris, you will be welcomed by a teacher and a team of students. Please check that you let us know about
your arrival time and day. The program includes : 5 nights accommodation at St Christopher’s Inn, 5 breakfasts, bus and metro
weekly pass. Please bring a passport photo, 5 afternoon lunches, dinner of Sunday evening (picnic)
Do not forget to bring some food for Sunday’s picnic to make us discover specialties from your country.
Contact :
Bruno BOUDEAU • Tel. +33 (0)1 55 93 75 24 • Mobile +33 (0)6 30 52 28 54 • [email protected]
L’Université Paris 13 est
membre fondateur de :
www.iutsd.univ-paris13.fr/tcpl