UCLA Ext-Détail des Certificates

Transcription

!
!
Les Certificates 2012
UCLA Extension
University of California
Los Angeles
!
Admission : Bac + 2 ou plus selon le Certificate,
avec ou sans TOEFL (Admission Bac, nous contacter)
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** Minimum Duration assumes no vacation quarters taken and no English course requirements.
Approximate cost is for entire program and includes courses, books, materials, and international student fee. The actual amount you spend will depend on the courses you enroll in and the course fees.
TOEFL score required for admission is 79 iBT unless otherwise indicated. Minimum required IELTS is 6.5 unless otherwise indicated.
* Internship available for qualified F1 students
!
explore. experience. expand.
cvr_leadIn
Business, Management & Legal
cvr_title
Marketing Certificate
cvr_subhead
Build your future with the latest marketing theory and practice.
Certificate Curriculum
subhead_clr02_0aft
bodyText_white
Courses are 4 units unless otherwise specified.
bodyText_subhead_clr02_5bfr
Core
Courses
bodyText_subhead_black_3bfr
Electives (cont’d)
X 160
Marketing Principles and Practices
X 460
Ethics in Marketing and Advertising (2 units)
X 460.41
The Power of Brand: Brand Management
X 460.52
Integrated Marketing Communications
X 461A
Writing for Marketing and Advertising (2 units)
X 466
Consumer Market Research
X 460.86
X 463.01
X 463.13
X 463.4
X 470.10
X 476.99
X 460.35
Strategic Marketing
Electives (12 units required)
X 163
X 460.16
X 460.3
X 460.394
X 460.398A
X 460.43
X 460.483
X 460.484
X 460.494
Advertising Principles and Practices
Principles of Professional Selling
Consumer Behavior
New Media Marketing+
Social Media Marketing+
Extreme Marketing
Global Marketing and Strategy
Internship in Marketing and Advertising
New Business Development and Pitching the
Perfect Presentation
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X 480.5
X 414.5
X 478.5
X 490.8
Customer Relationship Management
Advertising in the Digital Age+
Media Sales in a Cross-Platform World
Media Planning and Analysis
Web Analytics+
Marketing Entertainment: Strategies for the
Global Marketplace+
Green Marketing Strategies
Entertainment Public Relations (2 units)
Crisis Management and Communications (2 units)+
Cross-Cultural Communication and Management
in a Global Workforce
+ Elective course in Social Media and Web Analytics Concentration.
For more information visit uclaextension.edu/marketing.
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Sample Certificate Schedule
Marketing Certificate (no concentration)
1st Quarter
2nd Quarter
3rd Quarter
Consumer Market Research
Strategic Marketing
Writing for Marketing and Advertising
Integrated Marketing Communications
Ethics for Marketing and Advertising
Social Media Marketing
Consumer Behavior
12 Units
12 Units
12 Units
Courses and schedules change quarterly. For the latest information, check the current UCLA Extension catalog
or visit uclaextension.edu/marketing.
Program Cost
Students pay the individual fee for each course as they progress through the certificate. The total course and textbook fees will vary
according to which courses and program format are chosen. Following is the range of costs.
sCourse Fees: $4,160-$5,630
sCertificate Candidacy Fee: $150 (nonrefundable)
sTextbooks: $900-$1,100
Plus international student fees*, living expenses, transportation, and parking costs.
*International students must submit an application to the International Student Office at UCLA Extension. For more
information about international student requirements visit uclaextension.edu/iso.
Business, Management & Legal
General Business Studies Certificate
A professional program for today’s evolving business world.
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Customize
The General Business Studies Certificate is a 36-unit program that helps
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you achieve professional and personal goals through a series of courses
in various management fields. This flexible program lets you design a
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course of study that meets your unique interests and needs.
Program Benefits
sDesign an individualized course of study with or without a concentration.
sAccelerated, daytime format option.
sExperienced instructors who are real-world professionals.
sAdvisory services to help certificate students select courses based on
their needs and schedules.
sChoice of live, classroom courses or instructor-led online classes.
sCareer development through internship program, networking events, and
professional association affiliations.
Certificate Overview
You must complete 36 course units within the academic disciplines of Management or Communications (courses are numbered
X 1-199 or X 400-499), plus one ethics course at any time during the program. To receive credit, certificate students must complete
courses with a letter grade of “C” or better. Candidates who complete this certificate are awarded the Gold Seal Certificate of the
University of California signed by the Dean of UCLA Extension.
Concentrations
You have the option of selecting a General Business Studies Certificate that focuses on a specific subject area by taking at least
12 units in your chosen concentration.
sAccounting
sHuman Resources Management
sReal Estate
sAdvertising
sInternational Trade & Commerce
sTaxation
sEntrepreneurship
sMarketing
sFinance
sPersonal Financial Planning
General Business Studies Certificate with Marketing Concentration
1st Quarter
2nd Quarter
3rd Quarter
Introduction to International Business
Dynamics of Interpersonal
Communication
Social Media Marketing
Management Theory, Policy, and Process
12 Units
12 Units
Developing a Business Plan
Doing Business in the U.S.
Business Ethics (1 day)
12 Units
Courses and schedules change quarterly. For the latest information, check the current UCLA Extension catalog or visit uclaextension.edu/bmlp.
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Earn
a Certificate in 6 Months!
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The
Business, Management & Legal Department offers an accelerated, daytime format for this certificate where courses meet
9am-5pm for 4-6 weeks. Each course meets at least twice a week for at least 3 hours per class.
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By
blending accelerated, daytime courses with selections from our wide variety of evening courses, students can complete the
General Business Studies Certificate in just 2 quarters (6 months).
Sample Accelerated Daytime Certificate Schedule 2 quarters
Students must also take 1 ethics course (not shown in schedule)
1 S T QUARTE R
Week 1
Week 2
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Week 11
Week 12
Marketing Principles and Practices (M, W)
Introduction to International Business (Tu, Th)
Fundamentals of Business Administration and Management (Tu, Th)
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Week 1
Week 2
Management Theory, Policy, and Process (M, W)
Social Media Marketing (Tu, Th)
2N D QUART E R
Week 3
Week 4
Week 5
Week 6
Week 7
Week 8
Week 9
Week 10
Week 11
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Entrepreneurship and New Venture Formation (M, W)
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Business Economics (Tu, Th)
Fundamentals of International Trade (M, W)
Global Marketing and Strategy (Tu, Th)
Program Cost
Students pay the individual course fee as they progress through
the certificate. The total course and textbook fees will vary according
to which specific courses and program format are chosen.
Following is the range of costs.
sCourse Fees: $4,000-$8,500
sCertificate Candidacy Fee: $150 (nonrefundable)
sTextbooks: $900-$1,050
Plus international student fees*, living expenses, transportation,
and parking costs.
*International students must submit an application to the
International Student Office at UCLA Extension. For more
information about international student requirements visit
uclaextension.edu/iso.
Week 12
International Trade
& Commerce Certificate
Real-world learning for a world economy.
Certificate Curriculum
Core Courses
Electives (4 Required)
X 460.902
X 130A
Basic Managerial Finance
X 460.903
Fundamentals of International Trade
X 163
Advertising Principles and Practices
X 460.961
Global Business Skills: Planning and
X 190
Management Theory, Policy, and Process
Negotiating Strategies
X 423.4
International Accounting
X 460.99
International Business Management
X 427.121
International Taxation
X 460.95
International Business Policies and Strategies
X 430.135
Money and Banking
X 450.65
International Human Resources Management
X 460.483
Ethics Requirement
891.02
Business Ethics
X 460.91
Export Documentation, Traffic, and Banking
X 460.912
Global Supply Chain Management
X 460.913
Import Operations and Techniques
X 460.923
International Finance
X 460.94
Law in International Business
X 460.951
Internship in International Trade and Commerce
X 460.952
X 460.983
International Investing
X 460.987
Doing Business in Latin America
X 460.989
Doing Business in China
X 460.988
Global Currency Management
X 460.998
Doing Business in India
X 497.80
Creating a Successful Business
International Trade and Commerce Certificate with Import/Export Operations Concentration
1st Quarter
2nd Quarter
3rd Quarter
Global Business Planning Skills
Fundamentals of International Trade
International Business Management
International Business Policies
and Strategies
Import Operations and Techniques
Global Supply Chain Management
Export Documentation, Traffic,
and Banking
1-Day Business Ethics Seminar
Courses and schedules change quarterly. For the latest information, check the current UCLA Extension catalog
or visit uclaextension.edu/internationaltrade.
Program Cost
Students pay the individual fee for each course as they progress through the certificate. The total course and
textbook fees will vary according to which courses and program format are chosen. Following is the range of costs.
Course Fees: $4,000-$5,630
Certificate Candidacy Fee: $150 (nonrefundable)
Textbooks: $900-$1,050
Plus international student fees*, living expenses, transportation, and parking costs.
*International students must submit an application to the International Student Office at UCLA Extension.
For more information about international student requirements visit uclaextension.edu/iso.
Career Resources
and Industry Certifications
Internship in
Human Resources Management
Recertification Credit for
Human Resources Professionals
The internship provides practical experience in human
These courses have been approved for recertification
resources management with companies or institutions
credit hours toward PHR,® SPHR,® and GPHR®
within the private or public sectors. Projects and
recertification through the Human Resources Certification
assignments include, but are not limited to, employment
Institute (HRCI). HRCI is an affiliate of the Society for
recruitment and selection, employee relations, training
Human Resources Management. For information about
and development, performance appraisals, compensation,
recertification visit hrci.org.
and benefits. Qualified students are placed in job settings
for a minimum of 75 hours. Companies offering internships
do so with no obligation to provide compensation to interns.
The internship is a practical application of material studied
previously in various classes in the Human Resources
Management Certificate.
The use of this seal is not an endorsement
by HR Certification Institute of the quality of
the program. It means that this program has
met HR Certification Institute’s criteria to
be pre-approved for recertification credit.
“
For more information about eligibility requirements,
application and enrollment processes, or any
The Human Resources Management Certificate has opened doors for me
in professional organizations and added credibility to my resume. Most importantly,
I’ve learned the most current HR practices from all of the instructors in the
program. I was given the opportunity to network with others, making long-term
other questions regarding internships, please call
(310) 206-4271. For companies wishing to provide
friendships and professional strides toward a new career.
internship opportunities, please call (310) 206-4271.
Nancy Lee Carnahan
“
”
I completed the Human Resources Management Certificate entirely online and
truly enjoyed the experience. I learned from instructors who are highly qualified
and have vast experience in this field. UCLA Extension has honed my human
resources management skills and I look forward to beginning my career.
Professional Associations
Laura Sahagun-Herren
”
Members of the following receive a 10% discount on fees for UCLA Extension courses in human resources management.
PIHRA
SHRM
Professionals in Human Resources Association
Society for Human Resources Management
550 Continental Blvd., Suite 120
1800 Duke Street
El Segundo, CA 90245
Alexandria, VA 22314
Telephone: (800) 734-5410
Telephone: (800) 283-SHRM
Fax: (310) 416-9055
Fax: (703) 535-6490
Website: pihra.org
Website: shrm.org
Get started in Human Resources now!
10995 Le Conte Avenue, Suite 515, Los Angeles, CA 90024-1333 | uclaextension.edu/humanresources
11851-11. Not printed at state expense. Printed with green ink on recycled paper.
Business, Management, and Legal Programs
Certificate
A 9-Course Professional Program
Start a Career in Human Resources
The Human Resources Management Certificate offers a current, comprehensive, and practical
grounding in the major areas required of a human resources professional. The courses for this
36-unit program are conveniently scheduled and offer direct skills practice along with expert
Human Resources practitioners are faced with unprecedented challenges and opportunities
guidance from instructors who are practitioners or consultants in the field.
in meeting the needs of competitive business organizations. To meet these challenges successfully
Candidates completing this program are awarded the Gold Seal Certificate of the University
requires up-to-date information and current perspectives on the strategic alignment of the
of California signed by the Dean of UCLA Extension.
HR function with corporate objectives.
Prepare for your Career with
UCLA Extension
UCLA Extension professional certificates are recognized
by businesses and organizations throughout the U.S. and
abroad based on their academic excellence and emphasis
on real-world learning. The 9-course Human Resources
Management Certificate is designed to meet the market
The Profession
Workers are as critical an asset to an organization as financial
or material resources. HR professionals help a company manage
its employees and enhance their performance and therefore
are integral to the success of businesses across all industries.
The field of human resources management offers a
wide range of potential career paths, including:
s2ECRUITINGAND0LACEMENT-ANAGER
s$EVELOPMENTAND4RAINING3PECIALIST
s#OMPENSATION3PECIALIST
s"ENElT3PECIALIST
s%MPLOYEEAND,ABOR2ELATIONS3UPERVISOR
s(EALTH3AFETYAND3ECURITY3PECIALIST
s$ISPUTE2ESOLUTION3PECIALIST
Human resources management positions tend to be wellpaying with room for growth and career advancement. As a
result, competition for jobs can be fierce but the U.S. Bureau
demand for qualified human resources professionals and the
desire by individuals to increase their knowledge in human
resources management.
UCLA Extension works closely with industry professionals,
advisory boards, and professional associations to ensure that
the curriculum is relevant to current trends and practices.
s!CADEMIC%XCELLENCE#ERTIlCATESANDCOURSESTHATARE
approved by the UCLA Anderson School of Management
s"ROADAND#OMPREHENSIVE#URRICULUM#HOOSEFROM
dozens of courses that provide students with a current and
comprehensive grounding in the major areas required for
today’s HR professional
s2EAL7ORLD,EARNING)NSTRUCTORSWHOAREINDUSTRY
experts, leaders, and professionals with extensive
hands-on experience
s&LEXIBILITYAND#ONVENIENCE,IVECLASSROOMSESSIONS
on the UCLA campus or at our facility in downtown
Los Angeles, as well as instructor-led online courses
s.ETWORKING/PPORTUNITIES!DVANCEYOURCAREER
prospects by networking with peers, instructors, and
industry professionals
of Labor Statistics predicts that the field will grow faster
Whether you are considering career transition or are
than average in the coming years. Advanced training and
currently in the field and wish to expand your career options,
certification can certainly boost the job prospects of aspiring
UCLA Extension has the program options to meet your
human resources professionals.
professional needs!
Program Overview
Corporate and Custom Training
Program Features
and Benefits
Program
Requirements
Transfer of
Courses
UCLA Extension’s
Custom-Designed Programs
s)NSTRUCTORSWHOAREHIGHLYEXPERIENCED
human resources professionals and
current practitioners in the field
Students must:
7HATISAhCUSTOMDESIGNEDPROGRAMv!T5#,!%XTENSION
s/NGOINGCERTIlCATEADVISORYSERVICESTO
help students plan their course of study
based on their needs and schedules
s#OMPLETEALLSEVENCORECOURSES
and two elective courses for a total
of 36 units
s&LEXIBILITYTOCOMPLETECOURSEWORK
through live, classroom sessions or
instructor-led online classes
s2ECEIVEAGRADEOFh#vORBETTERINALL
of the required courses
A maximum of two courses may be
transferred into the Human Resources
Management Certificate. Courses must
have been completed within the last
five years from an accredited institution
INTHE5NITED3TATES/UR#ERTIlCATE
Program Advisor will work with you to
answer your specific questions.
s#AREERDEVELOPMENTOPPORTUNITIES
through an internship program and
professional association affiliations
s3UBMITAN!PPLICATIONFOR#ANDIDACY
with a nonrefundable application fee
it is a program tailored to meet the specific needs of a
particular domestic or international group of participants.
Many custom-designed programs are adaptations of other
courses and programs that UCLA Extension has offered
in the past.
The content of each course or program can be expanded,
s#OMPLETETHETWODAYSEMINAR%THICS
for Human Resources Professionals,
at any time during the program
contracted, and/or adapted to meet the needs of specific
s#OMPLETETHECURRICULUMWITHIN
five years
Custom-designed programs can be offered on the
clients. Instruction typically runs from one-to-three weeks;
however, more intensive programs can last up to 12 weeks.
UCLA campus in Los Angeles or delivered at the client’s
chosen site. When programs are held in Los Angeles,
relevant course-related site visits can serve to reinforce
and complement classroom lectures and discussions.
Program Curriculum
Experienced interpreters can also be provided as needed.
Group A: Seven Core Course
Group B: Electives (Two Required)
X 450
X 450.03
X 450.35
X 450.36
X 450.50
X 450.65
X 482.203
X 450.2
X 450.31
X 450.32
X 450.34
X 482.201
Elements of Human Resources Management
Financial Aspects of Human Resources
Management
Talent Acquisition
Compensation Programs: Administration
and Design
Benefits Programs: Administration and Design
Employee Relations and Legal Aspects of
Human Resources Development
Strategic Human Resources Management
Human Capital Management
Internship in Human Resources Management
International Human Resources Management
Advanced Human Resources Management
UCLA Extension has access to instructors who are leaders
in areas such as digital media, education, entertainment,
entrepreneurship, environmental issues, financial services,
international trade, law, transportation, and many other
topics. The majority of our instructors are working
professionals who are practitioners in their respective fields
Ethics Requirement
and who bring a practical, hands-on perspective to our
859.50
courses and programs. As part of the University of California,
Ethics for Human Resources Professionals
Los Angeles, UCLA Extension has a direct link to one of the
finest universities in the world.
The Manager’s Tool Kit
This complete training package of practical, up-to-date,
and relevant courses is aimed at equipping you with the basic
set of skills to manage — and lead — in today’s workplace.
The individual one- and two-day seminars address such vital
issues as communications, team building, employer/employee
rights, workforce diversity, and conflict resolution. They serve
as building blocks to help create a foundation of knowledge
for new supervisors and managers, and as refresher courses
for those with experience. Models, case studies, and
interactive and small-group exercises are utilized throughout
the series to help you apply what you are learning to your
own situation on the job.
Contact Our Corporate/
Custom Program Unit
/RGANIZATIONSSEEKINGTOEXPANDMANAGEMENTAND
leadership expertise, as well as encouraging entrepreneurship,
innovation, and creativity, will surely benefit from UCLA
Extension custom-designed programs.
Learn how we can help your organization meet its
professional development and corporate training objectives
by contacting us today. Call (310) 206-4149 or email
[email protected].

UCLA Ext-Détail des Certificates

Transcription

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