Yearly Sport Key Facts

Yearly Sport Key Facts
The complete Sport season
from September 2009 to August 2010
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Name
Job Title
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A
Email
Tel.
Fax.
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Fax. +33 (0)1 47 58 64 24
2010 issue
ANALYTICS
Yearly Sport Key Facts
br
b-right
n
nota
From September 2009 to August 2010
S
SPORT
IR
Insight Reports
@
Online solutions
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2010 issue
ames
ic G
ver Olymp
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o
c
n
a
V
Includes rld Cup 2010
o
& FIFA W
2010 issue + 2009 issue
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12 Months of sport events & sport
programming on TV
Free-to-Air vs premium sport
channels in over 30 countries
Signature
Contact
Florent SIMON - Sport Sales Manager
Tel: +33 (0) 1 71 09 93 07 E-mail: [email protected]
Louis MAURAN - Sport Research Manager
Tel: +33 (0) 1 47 58 36 56 E-mail: [email protected]
Fax: 01 47 58 64 24 www.eurodatatv.com
55/63 rue Anatole France - 92532 Levallois-Perret Cedex - France
A
br
ANALYTICS
n
nota
IR
Insight reports
b-right
S
SPORT
@
Online solutions
WE SPEAK TV
About Eurodata TV Worldwide
Eurodata TV Worldwide is the leading provider of sports television audiences, with access to ratings
and programming details for more than 3 000 channels over the world.
The range of services offers
objective and independent
analysis as well as insight
into sport and entertainment
audiences. We provide you
with the authoritative golden
standard TV data which comes
directly from the official research
institutes that measure daily
TV audience ratings in each
country.
Eurodata TV Worldwide offers
all the elements you need
today to successfully market
TV programs and monitor their
broadcast.
80 countries all around the world
e give you the most accurate definition of your worldwide program audience and analysis of your
W
competitors
We help you understand local TV markets for efficient program sales and acquisition
We create your marketing and sales support solutions
Our clients
Eurodata TV Worldwide’s Clients
Producers Distributors
41%
Broadcasters
17%
Sport
22%
Consulting
2%
Institutions
5%
Rights Management
13%
We have been active in the sport and TV industry since its inception and will continue to be so
with more and more dedicated services including daily overnights available on the web!
As TV audience specialists we haven’t forgotten nonsport programming and deliver a wide range of services and surveys that cover other TV related fields,
such as NOTA (monitoring of new TV content trends),
B-Right (verification and certification of TV transmissions), Insight Reports (International TV Trends Report, Kids TV Report, Scripted Series Report), MyPredictTV (audience forecasts) and many, many more
FIFA 2010 WO
RLD CUP
To measure the impact of sport
events on national TV markets
e 14th to 28 th 2009
EURODATA TV
HUN GARY
35
NETH ERLA NDS
TVR %
SWE DEN
2
25
6
10
CROA TIA
14
SOUT H BE LGIU
15
M
POLA ND
ITALY
*SURFACE SIZE REPR
ESENTS EVENT DURA
TION
E
WORLDWID
ATA TV
EUROD
5
SOUT H AFRICA
Msh %
dividuals
MSH%
Among the cou
Total In
)
ntries in the “H
00
TVR(0
igh Level” group
levels with a la
ing, the host co
Duration
rge volume of c
TVR%
untry South Afr
overage and stro
World Cup whic
35.4
:MM out o
ica st
ng performance
h will be held th
ands
HH
30
n all te ood sign in
s. A g
6 0
ere. Other coun
61.7
view of the 201
tries present arDa
0
e all strong foo
0 13.9
31
11
tball natio
:02
8.5
24ns.
25.8
Sources: Eurodata
009
TV Worldwide / R
1 244
1:50
10.2
elevant Partners ‐ 08 ‐ 27/05/2
2.9
/20
m
ALL RI
GHTS RESERVED
9
16/09
1 749
Progra
:04
09
31
37.2
l
4.1
/20
ne
/05
Chan
1
D 27
5/2009
UE
5 785
1:5
ITE
AG
0/0
45.1
UN
LE
‐ 2
ER
08
13.4
CHEST
AMPIONS
18/09/20
6 916
LL
UEFA CH CELONA Vs MAN
08
11:05
16.8
15.8
FOOTBA tena 3
AR
18/12/20
009
68
5
4/2
An
FINAL ‐ B
2 3
1:5
1/0
47.7
‐ 0
5.5
/09/2008
30
P
AVERAGE
06
Antena 3
8 7
CU
LA
FA
UE
VIL
18.8
182:19
TOP 1
20.6
RIA Vs SE
/04/2009
A
01
8
DO
XT
00
74
SE
MP
1
5/2
LA
SA
3 3
1:5
48.5
08 ‐ 31/0
A
7.7
CQ
/20
XT
2
AVERAGE
/09
SE
0 W
01
13
LA
10
FIFA 201
08
26:32
TOP 1
22.8
Vs SPAIN
13/12/20
009
TVE 1
9.6
TURKEY
1:49
‐ 13/05/2
08
GE
30
A
/20
1 0
LIG
AVERA
TVE 1
RID
20.5
12/11
SPANISH Vs REAL MAD
2.4
09
95
/20
TOP 1
2 1
NA
A
13/05
7.8
46:57
LA SEXT
BARCELO
5.0
9
A
808
AVERAGE
1:13
6/07/200
20.2
LA SEXT
DEL REY
ELONA
‐ 2
PA
RC
09
CO
BA
1.9
/20
P 1
TO
XTA
04/07
2 251
ILBAO Vs
5 / LA SE
09
44:25
FINAL ‐ B
5.3
E 1 / TELE
25/07/20
6.3
9
9/2008
AVERAGE TV
2:1
TVE 1
UX
1/0
TO
‐ 2
08
690
ONT VEN
TOP 1
FRANCE
21.1
30/08/20
G
TOUR DE ONTELIMAR ‐ M
1.6
08
CYCLIN
2 455
M
a2
13/09/20
34:47
STAGE 20
5.6
TVE 1 / L
LIRU
6.2
5
6/2009
DE L'ANG
AVERAGE
1:5
TVE 1
7/0
A LTO
‐ 0
ELT
‐ A
09
RA
VU
440
TOP 1
7.6
25/05/20
BARQUE
a2
1.0
09
STAGE 13
TVE 1 / L
700
31/05/20
34:05
AVERAGE
1.6
TVE 1
2009
2
8/2009
TOP 1
2:1
GARROS NG
3/0
ND
‐ 2
LA
09
RO
RLI
TENNIS
15/08/20
s SORDE
a2
L V
/ L
DA
09
E 1
NA
TV
23/08/20
AVERAGE
TVE 1
C
TOP 1
LETICS W
ICS
IAAF ATH ICS WC
ATHLET
LET
La 2
IAAF ATH
AVERAGE
La 2
TOP 1
D
RESERVE
L RIGHTS ios ‐ AL
De Med
diencia
/ TNS Au8
orldwide
W
TV
Eurodata
Sources:
SPAIN
TV sport offer and consumption
to zoom-in on investment possibilities
Generalist broadcasters
Thematic broadcasters
Expert evaluation of
trends and opportunites
JAPAN ‐
Kanto
Sport Offe
r and Con
sum
ption – Fr
OFFER
om Septe
mber 200
8 to Aug
ust 2
CONSUM
PTION
009 EURODATA TV
WORLDWIDE
GENERA
LIST BROA
DC
20%
11%
4%
3%
2%
3%
1%
1%
10%
7%
2%
2%
6%
0%
0%
29%
FIFA Champions League
Formula 1
Tennis Grand Slam Tournaments
6 Nations Rugby
Cycling events (Tour de France)
30%
TOTAL S
PORT OF
6 819 HOU
In Japan, from Se
to Au
pt
gust 20 ember 2008 09, ba
dominate
seba
d with 20% of ll sport on
the TV offer
and 23
consum
ption. M
%
of ar
also hig
hly follo athons were wed: wi
1% of th
th only e offer i
t had 6%
consum
of the ption.
BA SE BA
LL
FIGHT IN
G SP OR TS
FO OT BA
LL
GO LF
NE W S &
M AG
BA SK ET
BA LL
US FO OT
BA LL
EQ UE ST
RIA N
VO LL EYBA
LL
M AR AT HO
N
OT HE RS
13%
7%
11%
Benchmarking competitions
against each other
NHKBS1,
NHK1,
FER IS Channels:
FUJI TV, N
TV, TV TO
TBS, TV AS
KYO, AHI, NHK
BS2, NHK
2
RS
Sources:
Eurodata
TV Worl
dwide / V
IDEO RESE
ARCH Lt
6
d ‐ AL
L RIGHTS RESERVE
D
UNITED STATES
EURODATA TV WORLDWIDE
Audience share of the main channels ‐ From September 2008 to August 2009 2008 Information
8.5
6.6
6.4
6.0
4.8
Based on:
Total individuals 2+
4.6
3.3
Size of the universe:
286,300,000
(112,800,000 households)
1.6
FOX
ABC
NBC
7‐NET
ION
4‐NET
The CW
Based on Prime Time (Mon‐Sat 8.00‐11.00P & Sun 7.00P‐11.00P)
Paul Smith
President - REPUCOM
ABC
12
CBS
NBC
2007 TV Distribution (% of households*): Cable connected (analogue + digital): 64.0%
Satellite private dish/ DTH: 27.0%
Digital Cable: 31.0%
6
4
*Source: Television 2008 International Key Facts
2
Based on Prime Time (Mon‐Sat 8.00‐11.00P & Sun 7.00P‐11.00P)
0
Europe
Austria, Belgium, Croatia,
Cyprus, Czech Republic,
Denmark, Finland, France,
Germany, Hungary, Ireland,
Italy, Netherlands, Norway,
Poland, Portugal, Romania,
Russia, Spain, Sweden,
S w i t z e r l a n d , Tu r k e y,
Ukraine, United Kingdom
Instrument used:
People‐meter
Area:
National
8
Africa & Middle East
South Africa
America
Canada, USA
Asia / Pacific
Australia, India, Indonesia,
Japan, Malaysia, Thailand,
South Korea, New Zealand
Size of the panel:
14,862 households
Period:
Jan 1st ‐ Dec 31st, 2008
Mo‐Su
06:00‐06:00
FOX
10
30 countries studied
ASTERS
23%
12%
CBS
“Eurodata TV information is very
“Eurodata TV Worldwide is interimportant for any content provider.
“Eurodata’s ability to consolidate
nationally
highly accepted and
It helps us understand and monidata
from multiple suppliers and
an essential basis for objective
tor our program performances in
aggregate
it into a single portal
and independent analyses. It
many markets around the world.
allows us in turn to focus on our
delivers quick and excellent data
We use the TV Ratings all the time
core
strengths. Ease of use, acfor
all
areas
like
benchmarking
internally as well as with our clients
cess
and
reliability of delivery are
or pre-event analyses and espeand prospects… This data is key
very
important
to us and Eurocially sponsorship package valufor our sales team when talking with
data delivers on all three counts.”
ations.”
clients.”
WORLDWIDE
45
By country
By competition
Heinz Abel
CEO - IFM International
TVR% From 2 to 1
5 %
MSH% From 5 to 5
0%
FIFA Confederatio
ns Cup – From
Jun
Channel market share evolution
Technical penetration
Panel info
TV distribution
Top 10 sport events
Relating sport events coverage
to their audience performances
IMPORTANT: THIS DOCUMENT WAS UPDATED IN JANUARY 2010. TARIFFS AND OTHER INFORMATION ARE SUBJECT TO CHANGE.
Dominic Hayes
VP & Managing Director TV
&
Digital,
EMEA,
WORLD
WRESTLING ENTERTAINMENT
Extensive coverage & comprehensive insight into
Sport on TV
Sept
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sources: Eurodata TV Worldwide / Nielsen Media Research ‐ ALL RIGHTS RESERVED
5
Analogue Terrestrial switch off is planned in 2009
About Eurodata TV Worldwide
Eurodata TV Worldwide is the leading provider of sports television audiences, with access to ratings
and programming details for more than 3 000 channels over the world.
The range of services offers
objective and independent
analysis as well as insight
into sport and entertainment
audiences. We provide you
with the authoritative golden
standard TV data which comes
directly from the official research
institutes that measure daily
TV audience ratings in each
country.
Eurodata TV Worldwide offers
all the elements you need
today to successfully market
TV programs and monitor their
broadcast.
80 countries all around the world
e give you the most accurate definition of your worldwide program audience and analysis of your
W
competitors
We help you understand local TV markets for efficient program sales and acquisition
We create your marketing and sales support solutions
Our clients
Eurodata TV Worldwide’s Clients
Producers Distributors
41%
Broadcasters
17%
Sport
22%
Consulting
2%
Institutions
5%
Rights Management
13%
We have been active in the sport and TV industry since its inception and will continue to be so
with more and more dedicated services including daily overnights available on the web!
As TV audience specialists we haven’t forgotten nonsport programming and deliver a wide range of services and surveys that cover other TV related fields,
such as NOTA (monitoring of new TV content trends),
B-Right (verification and certification of TV transmissions), Insight Reports (International TV Trends Report, Kids TV Report, Scripted Series Report), MyPredictTV (audience forecasts) and many, many more
FIFA 2010 WO
RLD CUP
To measure the impact of sport
events on national TV markets
e 14th to 28 th 2009
EURODATA TV
HUN GARY
35
NETH ERLA NDS
TVR %
SWE DEN
2
25
6
10
CROA TIA
14
SOUT H BE LGIU
15
M
POLA ND
ITALY
*SURFACE SIZE REPR
ESENTS EVENT DURA
TION
E
WORLDWID
ATA TV
EUROD
5
SOUT H AFRICA
Msh %
dividuals
MSH%
Among the cou
Total In
)
ntries in the “H
00
TVR(0
igh Level” group
levels with a la
ing, the host co
Duration
rge volume of c
TVR%
untry South Afr
overage and stro
World Cup whic
35.4
:MM out o
ica st
ng performance
h will be held th
ands
HH
30
n all te ood sign in
s. A g
6 0
ere. Other coun
61.7
view of the 201
tries present arDa
0
e all strong foo
0 13.9
31
11
tball natio
:02
8.5
24ns.
25.8
Sources: Eurodata
009
TV Worldwide / R
1 244
1:50
10.2
elevant Partners ‐ 08 ‐ 27/05/2
2.9
/20
m
ALL RI
GHTS RESERVED
9
16/09
1 749
Progra
:04
09
31
37.2
l
4.1
/20
ne
/05
Chan
1
D 27
5/2009
UE
5 785
1:5
ITE
AG
0/0
45.1
UN
LE
‐ 2
ER
08
13.4
CHEST
AMPIONS
18/09/20
6 916
LL
UEFA CH CELONA Vs MAN
08
11:05
16.8
15.8
FOOTBA tena 3
AR
18/12/20
009
68
5
4/2
An
FINAL ‐ B
2 3
1:5
1/0
47.7
‐ 0
5.5
/09/2008
30
P
AVERAGE
06
Antena 3
8 7
CU
LA
FA
UE
VIL
18.8
182:19
TOP 1
20.6
RIA Vs SE
/04/2009
A
01
8
DO
XT
00
74
SE
MP
1
5/2
LA
SA
3 3
1:5
48.5
08 ‐ 31/0
A
7.7
CQ
/20
XT
2
AVERAGE
/09
SE
0 W
01
13
LA
10
FIFA 201
08
26:32
TOP 1
22.8
Vs SPAIN
13/12/20
009
TVE 1
9.6
TURKEY
1:49
‐ 13/05/2
08
GE
30
A
/20
1 0
LIG
AVERA
TVE 1
RID
20.5
12/11
SPANISH Vs REAL MAD
2.4
09
95
/20
TOP 1
2 1
NA
A
13/05
7.8
46:57
LA SEXT
BARCELO
5.0
9
A
808
AVERAGE
1:13
6/07/200
20.2
LA SEXT
DEL REY
ELONA
‐ 2
PA
RC
09
CO
BA
1.9
/20
P 1
TO
XTA
04/07
2 251
ILBAO Vs
5 / LA SE
09
44:25
FINAL ‐ B
5.3
E 1 / TELE
25/07/20
6.3
9
9/2008
AVERAGE TV
2:1
TVE 1
UX
1/0
TO
‐ 2
08
690
ONT VEN
TOP 1
FRANCE
21.1
30/08/20
G
TOUR DE ONTELIMAR ‐ M
1.6
08
CYCLIN
2 455
M
a2
13/09/20
34:47
STAGE 20
5.6
TVE 1 / L
LIRU
6.2
5
6/2009
DE L'ANG
AVERAGE
1:5
TVE 1
7/0
A LTO
‐ 0
ELT
‐ A
09
RA
VU
440
TOP 1
7.6
25/05/20
BARQUE
a2
1.0
09
STAGE 13
TVE 1 / L
700
31/05/20
34:05
AVERAGE
1.6
TVE 1
2009
2
8/2009
TOP 1
2:1
GARROS NG
3/0
ND
‐ 2
LA
09
RO
RLI
TENNIS
15/08/20
s SORDE
a2
L V
/ L
DA
09
E 1
NA
TV
23/08/20
AVERAGE
TVE 1
C
TOP 1
LETICS W
ICS
IAAF ATH ICS WC
ATHLET
LET
La 2
IAAF ATH
AVERAGE
La 2
TOP 1
D
RESERVE
L RIGHTS ios ‐ AL
De Med
diencia
/ TNS Au8
orldwide
W
TV
Eurodata
Sources:
SPAIN
TV sport offer and consumption
to zoom-in on investment possibilities
Generalist broadcasters
Thematic broadcasters
Expert evaluation of
trends and opportunites
JAPAN ‐
Kanto
Sport Offe
r and Con
sum
ption – Fr
OFFER
om Septe
mber 200
8 to Aug
ust 2
CONSUM
PTION
009 EURODATA TV
WORLDWIDE
GENERA
LIST BROA
DC
20%
11%
4%
3%
2%
3%
1%
1%
10%
7%
2%
2%
6%
0%
0%
29%
FIFA Champions League
Formula 1
Tennis Grand Slam Tournaments
6 Nations Rugby
Cycling events (Tour de France)
30%
TOTAL S
PORT OF
6 819 HOU
In Japan, from Se
to Au
pt
gust 20 ember 2008 09, ba
dominate
seba
d with 20% of ll sport on
the TV offer
and 23
consum
ption. M
%
of ar
also hig
hly follo athons were wed: wi
1% of th
th only e offer i
t had 6%
consum
of the ption.
BA SE BA
LL
FIGHT IN
G SP OR TS
FO OT BA
LL
GO LF
NE W S &
M AG
BA SK ET
BA LL
US FO OT
BA LL
EQ UE ST
RIA N
VO LL EYBA
LL
M AR AT HO
N
OT HE RS
13%
7%
11%
Benchmarking competitions
against each other
NHKBS1,
NHK1,
FER IS Channels:
FUJI TV, N
TV, TV TO
TBS, TV AS
KYO, AHI, NHK
BS2, NHK
2
RS
Sources:
Eurodata
TV Worl
dwide / V
IDEO RESE
ARCH Lt
6
d ‐ AL
L RIGHTS RESERVE
D
UNITED STATES
EURODATA TV WORLDWIDE
Audience share of the main channels ‐ From September 2008 to August 2009 2008 Information
8.5
6.6
6.4
6.0
4.8
Based on:
Total individuals 2+
4.6
3.3
Size of the universe:
286,300,000
(112,800,000 households)
1.6
FOX
ABC
NBC
7‐NET
ION
4‐NET
The CW
Based on Prime Time (Mon‐Sat 8.00‐11.00P & Sun 7.00P‐11.00P)
Paul Smith
President - REPUCOM
ABC
12
CBS
NBC
2007 TV Distribution (% of households*): Cable connected (analogue + digital): 64.0%
Satellite private dish/ DTH: 27.0%
Digital Cable: 31.0%
6
4
*Source: Television 2008 International Key Facts
2
Based on Prime Time (Mon‐Sat 8.00‐11.00P & Sun 7.00P‐11.00P)
0
Europe
Austria, Belgium, Croatia,
Cyprus, Czech Republic,
Denmark, Finland, France,
Germany, Hungary, Ireland,
Italy, Netherlands, Norway,
Poland, Portugal, Romania,
Russia, Spain, Sweden,
S w i t z e r l a n d , Tu r k e y,
Ukraine, United Kingdom
Instrument used:
People‐meter
Area:
National
8
Africa & Middle East
South Africa
America
Canada, USA
Asia / Pacific
Australia, India, Indonesia,
Japan, Malaysia, Thailand,
South Korea, New Zealand
Size of the panel:
14,862 households
Period:
Jan 1st ‐ Dec 31st, 2008
Mo‐Su
06:00‐06:00
FOX
10
30 countries studied
ASTERS
23%
12%
CBS
“Eurodata TV information is very
“Eurodata TV Worldwide is interimportant for any content provider.
“Eurodata’s ability to consolidate
nationally
highly accepted and
It helps us understand and monidata
from multiple suppliers and
an essential basis for objective
tor our program performances in
aggregate
it into a single portal
and independent analyses. It
many markets around the world.
allows us in turn to focus on our
delivers quick and excellent data
We use the TV Ratings all the time
core
strengths. Ease of use, acfor
all
areas
like
benchmarking
internally as well as with our clients
cess
and
reliability of delivery are
or pre-event analyses and espeand prospects… This data is key
very
important
to us and Eurocially sponsorship package valufor our sales team when talking with
data delivers on all three counts.”
ations.”
clients.”
WORLDWIDE
45
By country
By competition
Heinz Abel
CEO - IFM International
TVR% From 2 to 1
5 %
MSH% From 5 to 5
0%
FIFA Confederatio
ns Cup – From
Jun
Channel market share evolution
Technical penetration
Panel info
TV distribution
Top 10 sport events
Relating sport events coverage
to their audience performances
IMPORTANT: THIS DOCUMENT WAS UPDATED IN JANUARY 2010. TARIFFS AND OTHER INFORMATION ARE SUBJECT TO CHANGE.
Dominic Hayes
VP & Managing Director TV
&
Digital,
EMEA,
WORLD
WRESTLING ENTERTAINMENT
Extensive coverage & comprehensive insight into
Sport on TV
Sept
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul
Aug
Sources: Eurodata TV Worldwide / Nielsen Media Research ‐ ALL RIGHTS RESERVED
5
Analogue Terrestrial switch off is planned in 2009
Yearly Sport Key Facts
The complete Sport season
from September 2009 to August 2010
Company
Name
Job Title
Address
A
Email
Tel.
Fax.
EU VAT Registration number (For E.U. clients only)
Please send this form back to us
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2010 issue
ANALYTICS
Yearly Sport Key Facts
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From September 2009 to August 2010
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SPORT
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Insight Reports
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Yes, I want to order the “Yearly Sport Key Facts”
2010 issue
ames
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ver Olymp
u
o
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V
Includes rld Cup 2010
o
& FIFA W
2010 issue + 2009 issue
Paper version 2 000 €
Electronic version 3 000 €
Paper version
3 000 €
Electronic version 4 500 €
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12 Months of sport events & sport
programming on TV
Free-to-Air vs premium sport
channels in over 30 countries
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Contact
Florent SIMON - Sport Sales Manager
Tel: +33 (0) 1 71 09 93 07 E-mail: [email protected]
Louis MAURAN - Sport Research Manager
Tel: +33 (0) 1 47 58 36 56 E-mail: [email protected]
Fax: 01 47 58 64 24 www.eurodatatv.com
55/63 rue Anatole France - 92532 Levallois-Perret Cedex - France
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ANALYTICS
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Insight reports
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SPORT
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