desup post-graduate diploma international tourism

DESUP
POST-GRADUATE DIPLOMA
INTERNATIONAL TOURISM
Excellence the French way
IREST
RESEARCH INSTITUTE OF TOURISM IN HIGHER EDUCATION
UNIVERSITÉ PARIS 1 PANTHÉON - SORBONNE
The one best way to tourism
A HIGH-LEVEL DIPLOMA OFFERED
BY UNIVERSITÉ PARIS 1
L’IREST, at Université Paris 1 Panthéon-Sorbonne, provides high-level
training for international tourism professionals with higher education
degrees or professional experience, wishing to gain specific knowledge
about French expertise in tourism.
It includes a core curriculum and two different pathways:
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Local tourism development
Hotel development
Teaching is carried out in French and/or English by university lecturers
as well as French and foreign tourism specialists. The course
includes two study trips, followed by a traineeship in the public
services sector or with a tourism operator. Following successful
completion of the course, students will be awarded the
Post-graduate diploma of Université Paris 1 PanthéonSorbonne (DESUP).
Who is this course for?
The Post Graduate Diploma in International Tourism, “Excellence the French way”, is
aimed at graduates, as well as foreign professionals who have completed at least four
years of higher education.
Professionals can also request accreditation of their prior work experience.
To register for the DESUP, applicants are invited to submit a candidate file, which must
include a professional project, for approval by the Board of Examiners.
Our graduates find employment in various fields of international tourism; some
examples of careers and institutions include:
Management: Manager, project manager, research manager, head of international
markets, development manager, marketing manager, director.
National and international tourism bodies or tourism-related organizations,
and major international tour operators: hotel chains (hotel manager, marketing
manager, banqueting manager, etc.), destination management companies (corporate
tourism, events planning and management), airlines, tour operators (design and
development of tourist products, programme and product managers, package tour
operators), finance operators.
Consultants, experts and instructors.
Tuition fees (study trips and registration included): € 5,000
TEACHING AND LEARNING
COURSE PROGRAMME
COURSE CONTENT
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Core modules
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enabling students to discover the tourism
sector firsthand and giving them the
opportunity to analyze real projects that
are representative of French tourism.
Public tourism policies in France and abroad
➤ Sustainable management of tourism projects
➤ Features and assets of the French tourism industry
➤ Tourism management tools
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Policies and conservation
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Tourist potential of cultural heritage sites
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Tourism activities and spatial planning
Regional development and tourism
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The end-of-course traineeship
with a public or private company
allowing students, under the supervision of a qualified tutor, to broaden
their knowledge in a specific professional
field.
Pathway 2: Hotel development
Accommodation in France
Competitive strategies of groups and networks
➤ Hotel marketing
➤ Good hotel management practices
➤ Hotel sector funding
➤ Hotel architecture and design
A series of conferences
offering a unique opportunity to meet
major public and private actors in the
tourism industry, who are invited to
share their thoughts and experience
gained either in France or abroad.
Pathway 1: Local tourism development
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Two study trips
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Personalised teaching support
for each student throughout the course.
IREST is managed by a Development Committee made
up of major French tourism institutions and companies:
Francesco FRANGIALLI
and Henri GISCARD d’ESTAING, Chairmen of the
IREST Development Committee
Maria GRAVARI-BARBAS, IREST Director
Xavier DECELLE, IREST Senior Lecturer and Academic
Director
Carole BARTOLI, ECPATC, Caractères
Yvon BONNOT, Chairman of Association Nationale
des Élus du Littoral
Gérard BREMOND, Chairman of the Pierre &
Vacances Group
Teaching venues:
Centre Sorbonne
Centre Panthéon
Institut de Géographie
Centre Saint Jacques
Institut d’Art et d’Archéologie
Centre Albert Chatelet
INHA
Photos credits: parisinfo.fr, DGA/Pierre Diener, Disneyland and other royalty free photographs.
IREST CONTACTS
Pierre BRETEL, General Manager of ANEM (Association
Nationale des Élus de Montagne)
Antoine CACHIN, FRAM Managing Director
Bruno CARLIER, Cité de la Culture et du Tourisme
Durable (CECTD)
René-Marc CHIKLI, Chairman of CETO (the French
Tour operators association)
Christine DELOY, Director of International Development for the Lucien Barrière Group
Alain DUPEYRAS, Head of the OECD Tourism
Commission
DIRECTOR
Maria GRAVARI-BARBAS
Marc FRANCINA, Mayor of Evian and Chairman of
ANMSCCT (Association Nationale des Maires des
Stations Classées et des Communes Touristiques)
ACADEMIC DIRECTOR
F-Xavier DECELLE
Jean-Michel GRARD, Honorary Director
COURSE MANAGER
Jamila YSATI
Rémy KNAFOU, Professor Emeritus of Université
Paris 1, Chairman of IREST Scientific Committee
Danièle KUSS, Secretary General of the Conférence
Permanente du Tourisme Rural
Christian MANTEI, Director of ATOUT France
Paul ROLL, Director of the Paris Convention and
Visitors Bureau
Jacqueline ROUX, Honorary Chairwoman of
Fédération Nationale des Logis
IREST
INSTITUT DE RECHERCHE ET
D’ÉTUDES SUPÉRIEURES DU
TOURISME UNIVERSITÉ PARIS 1
PANTHÉON-SORBONNE
12, Place du Panthéon
75231 Paris Cedex 05 - France
Tel. : 00 33 (0)1 79 97 71 71
www.univ-paris1.fr/ufr/irest
[email protected]
Jean-Pierre SERRA, Chairman of FNCRT (Fédération
Nationale des Conseils Départementaux du Tourisme)
and FLAC (Fédération Loisirs Accueil France)
Jacques SPINDLER, Nice Sophia Antipolis University,
IAE/CRIFP
Pierre-Edouard STERIN, Associate Director of
Weekendesk France
Jean-Didier URBAIN, Professor at Université Paris V
Alain VAUTHIER, General Manager of the French
Pavilion at the Shanghai World Expo
Anne VOURC’H, the Grand Sites de France network