ActiviteFinRallye_EN - 1

Name:
ACTIVITY AT THE CONCLUSION OF TOUR –
THE DEPARTMENT STORE TOUR
Congratulations! The “Department Store Tour” between Lévis, Québec
City, Chicoutimi and Alma has ended. Your participation in the rally has
given you an opportunity to observe changes and continuity in habits
and places of consumption. Test your knowledge by classifying the
following images according to the type of business described in the
statements below.
Department stores
“Veritable department stores selling a highly diversified array of
merchandise, clothing, fabric, furniture and electrical household
appliances appeared, sometimes with astonishing speed, to replace
certain small novelty stores that already sold fabric, ribbons, silk or
notions.”
Exterior of the Ch
icoutimi
Steel’s chain store
1926
Joseph-Eudore Lem
ay
BAnQ, Centre d’arch
ives du Saguenay–
Lac-Saint-Jean
Joseph-Eudore Lem
ay fonds
P90,P67363
Compagnie Paquet Limitée store
,
Québec City
Alma 5-10-15-100 Enrs.
Circa 1948
Photographer unknown
t-Jean
BAnQ, Centre d’archives du Saguenay–Lac-Sain
Société historique du Saguenay collection
P2,4679
Porcelain, glassware, lamp, lamp
shade,
chandelier and silverware depa
rtmen
1915
Photographer unknown
BAnQ, Centre d’archives de Québ
ec
Paquet-Le Syndicat inc. fonds
P726,S44,P27
Comeau, 1995
Aerial view
of Place Sa
inte-Foy an
Place Laur
d
ier
1961
Neuville Ba
zin
BAnQ, Qué
bec City ar
chives
Ministère de
la Culture et centre
des Comm
unications
fonds
E6,S7,P443
7-61
Shopping centres
“One of the most significant phenomena was the rise of the shopping
centre stemming from the expansion of suburbs and widespread use of
the automobile. There were 55 shopping centres in Québec in 1961 and
223 in 1975. The very appearance of the shopping centres changed. In
the early 1960s, the centres were simply rows of stores, each one with a
separate entrance. In the following decade, the covered gallery where
all of the businesses were indoors prevailed.”
Linteau, Durocher, Robert and Ricard, 1989
Discount stores
“Frank Woolworth opened his Great Five-Cent Store in Lancaster,
Pennsylvania. His methods revolutionized the retail trade sector. The
principle he adopted consisted in offering the widest possible array of
low-priced items. The store’s customers served themselves and the
merchandise displays were so colourful that customers could hardly
resist buying a little something. Moreover, the self-service formula did
not require experienced clerks: staff had only to make change and wrap
up purchases.”
CUM, 1985
ace Laurier
Interior of the Chicoutimi
Steel’s chain store – 54 to $1
A section of Pl
in Sainte-Foy
1926
Joseph-Eudore Lemay
BAnQ, Centre d’archives
du Saguenay–Lac-Saint-Jean
Joseph-Eudore Lemay fonds
P90,P67365
1962
C. A. Malouin
ntre
City archives ce
BAnQ, Québec
et
re
ltu
Cu
Ministère de la
ications fonds
des Commun
2
-6
26
,P1
,S7
E6
Compagnie Paqu
et Limitée store,
Québec City
Handbag and jew
ellery departmen
t
1915
Photographer unkn
own
BAnQ, Centre d’arch
ives de Québec
Paquet-Le Syndicat
inc. fonds
P726,S44,P32
et Limitée store,
Compagnie Paqu
Québec City
Place du Royaume
1976
Daniel Lessard
BAnQ, Québec City archives
centre
Ministère des Communicat
ions fonds
E10,S44,D76-261
ent
and fabric departm
Women’s gloves
1915
known
Photographer un
ives de Québec
rch
d’a
e
ntr
Ce
,
BAnQ
. fonds
inc
t
ica
nd
Sy
Le
PaquetP726,S44,P31