Untitled - Gulfood

Jean Michel Perruchon, MOF
A guest at French Bakery Stand Gulfood 2013
French Bakery is proud to announce the
years
honor
the
Perruchon has written many prized
presence of Chef Jean Michel Perruchon,
international gastronomique books. The
MOF (Best Worker Pastry France 1993 –
latest
Gold Medal) on its stand Hall 1 H1-3 at
published in 2012. He has worked for
Gulfood 2013. Director and Founder of
some of the best and well known pastry
Gastronomique Bellouet Conseil School in
shops in Paris such as Fauchon, Le Notre,
Paris who hails from Britney, France. The
Constant and La Maison du Chocolat.
and
privilege
of
having
school is co-founded with G.J. Bellouet,
MOF (Best Worker Pastry France 1979 –
Gold Medal)
Chef
Perruchon
for
is
artisanal
“Tentation
mastery.
Petits
Chef
Gâteaux”
The latest exciting development, starting
from March 2013 Chef Johann Martin
from the Bellouet Counseil School in
has
won
The latest published book
“Tentation
Petits
Gâteaux”
many
Paris, will be conducting support training
(The Temptation of
gastronomique competitions such as La
for French Bakery Dubai Chefs & its
Individual Cakes) is another
Vase de Sèvres du President de la
franchisee wherein they will share and
masterpiece with 300 pages
Republique in Arpajon, Charles Proust Cup
demonstrate their expertise in the art of
and was a finalist at the French Cup. In
patisserie. Expect more wonderful and
ranging from classics to new
1993, he obtained the exclusive title of
innovative
possible
designs through montages in
Meilleur Ouvrier de France (MOF), a very
through this brilliant partnership only at
setting and cakes without
prestigious French award held every four
French Bakery.
creations
made
illustrated
range
sugar.
of
with
54
Small
photos,
a
cupcakes,
REI N VEN TI O N
Lifestyle elements and
oversize
pictures
underscore the FRENCH
BAKERY brand heritage
 Natural brickwood
 Real oak floorboards
 Hand-finished, highgloss, lacquered store
furnishings
 Black steel
 Game of lights for the
warmness of the place
 High-quality picture
frames
 Lounge furnitures
The New Logo
French Bakery Store Concept REINVENTED
After more than 15 years of success in Dubai, French Bakery reinvents
its concept store for greatest satisfaction of its customers.
Established since 1997 in
and the authenticity
Dubai, French Bakery is
of
will be available close
be equipped with a stone
baked products “Made in
to your homes.
oven where batches are
one of the rare brands
France”.
In addition to the service,
cooked with a traditional
forming integral part of the
Always
French
Bakery
finish.
gastronomical
of innovation and specialty
entirely
re-defined
the city. Supplier of many
of
to
store concept. Warm and
new
5 stars hotels and chains
its customers, 2013 will be
inviting “natural” tones,
Bakery will accommodate
of
French Bakery’s year of
the design of its outlets
you on its Gulfood stand
renewal.
reflects
from
February
coffee
(Costa,
history
shop
of
leaders
Caribou,
etc…)
in
the
services
spirit
offered
Through
its
the
also
its
authenticity
For the presentation of its
concept,
French
25th-28th,
company
reinvented store concept,
and french rusticity always
2013.
All
the
team
succeeded over the years
it will be positioning itself
in the spirit of simplicity.
accompanied
by
the
offering the best bakery
in the vicinity of Dubai
Wood, stones and light…
Executive
products to its compatriots.
as
three main elements which
Michel
By
the community. A crusty
recreates
a warm and
Worker of France pastry
baguette,
modern
environment
1993-Gold Medalist) will
this
French
perpetuating
know-how
it
french
led
the
a
bakery
a
within
butter
Chef
Perruchon
Jean(Best
discovery amongst many
croissant, a lemon tart with
showcasing pastries and
make
nationalities
meringue… at any time,
other
corner of France at the
freshness
anecdote
and
the
the
wealth
authenticity
of
and
service
delicacies.
To
each store will
you
desert doors.
discover
a
REI N VEN TI O N
Lifestyle elements and
oversize
pictures
underscore the FRENCH
BAKERY brand heritage
 Natural brickwood
 Real oak floorboards
 Hand-finished, highgloss, lacquered store
furnishings
 Black steel
 Game of lights for the
warmness of the place
 High-quality picture
frames
 Lounge furnitures
The New Logo
La French Bakery RÉINVENTE son concept de magasin
Après plus de 15 ans de succès à Dubaï, la French Bakery réinvente son
concept pour la plus grande satisfaction de ses clients.
Pour
l’anecdote
chaque
Établie depuis 1997 à Dubaï, la
Toujours dans un esprit de
Outre le service, French
magasin sera équipé d'un
French Bakery est une des
nouveauté et surtout de
Bakery a également revu
rares enseigne faisant partie
four
service offert à ses clients,
entièrement
fournées
2013 sera pour la French
store. Plus chaleureux et
traditionnellement.
Bakery
du
orienté “nature”, le design
Pour la presentation de son
renouveau. À travers son
de ses magasins reflètera
nouveau concept, la French
réinventé, elle
du secteur des ‘coffeeshop’ concept
(Costa, Caribou, etc…) de la s’invitera dans les quartiers
l'authenticité et la rusticité
Bakery vous accueillera sur
Française
toujours
dans
son stand au Gulfood du 25
de Dubaï en se positionnant
un
esprit
de
simplicité.
au 28 février 2013. Toute
Française a su au fil des
comme la boulangerie de
Le
bois,
la
pierre
et
l’équipe accompagnée du
années offrir le meilleur de la
proximité.
la lumière… trois éléments
boulangerie-pâtisserie à ses
Chef Jean Michel Perruchon
croustillante, un croissant
principaux
(Meilleur
au beurre, une tarte au
recréer un environnement
France
citron meringuée… à toute
chaleureux
médaille d'or) vous fera
heure, la fraicheur et le
mettant
service seront accessibles à
pâtisseries
intégrante
de
gastronomique
Fournisseur
de
de
l’histoire
la
ville.
nombreux
hôtels 5 étoiles et des leaders
place,
cette
entreprise
compatriotes. En perpétuant le
savoir-faire Français elle a
aussi
fait
nombreuses
découvrir
à
de
nationalités
la
richesse et l'authenticité de la
l'année
Une
baguette
boulangerie “Made In France”. deux pas de chez vous.
son concept
qui
et
en
gourmandises.
sauront
moderne
valeur
et
les
autres
à
pierres
seront
Ouvrier
pâtisserie
découvrir
France
desert.
où
un
aux
les
finies
de
1993
coin
de
portes
du