Rate Card 2017 Le Matin

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RATE 2017
Web
Tablette
Smartphone
Web-tablette-smartphone
ENQUÊTE
SUR LE LIEU DE L’AGRESSION DE PASCAL JAUSSI
BARBRA STREISAND
ELLE S’EXILERA SI TRUMP EST ÉLU
PAGES 8­9
PAGES 22­23
www.lematin.ch
Robyn Beck/AFP
QUALIFICATIONS
POUR LE MONDIAL 2018
PAGES 34­36
Jean­Marc Guelat
Frequency
Daily, Monday to Saturday
Booking/delivery of data deadline 1 working day before issue, 8:30 am
Circulation
40,979 copies
(WEMF statistics 2016)
Readership in % 15.4%
(MACH Basic 2016-2/W-CH)
Readers239,000
Jean­Paul Guinnard
MERCREDI 7 SEPTEMBRE 2016 ∙ N° 251 ∙ FR. 3.­ (TVA 2.5% incluse) ∙ France voisine 2.75 €
The preferred daily
newspaper in Romandy
FORMULE
GROIN
COURSE DE COCHONS
À LA BÉNICHON
PAGE 13
SUISSE: 2
PORTUGAL: 0
Ennio Leanza/EPA
JA 1000 Lausanne 1
Ad rates
Full page Width x height
210 x 290 mm
bw / 4c CHF
10,650
1/2 page 103 x 290 mm 210 x 143 mm
5,810
1/4 page 103 x 143 mm 210 x 70 mm
2,870
2/2 page 440 x 143 mm
12,850
Double page 440 x 290 mm
22,500
Price per mm *
Guaranteed placement
5.57 * *
+ 20%
* Editorial adjacency placement * * Colored advertisement: minimum charge 100 mm
Column width for editorial adjacency ads in mm
12 3 4 5 6 78 1112 1314 15 161718
–
49 –103 –156 –210 –279 –333 – 386–440
Combination TOP Matin
Full page
LM
210 x 290 mm
LMD
290 x 440 mm
1/2 page
LM
210 x 143 mm
LMD
290 x 220 mm
1/4 page
LM
210 x 143 mm
LMD
290 x 110 mm
Double page LM
440 x 290 mm
LMD
605 x 440 mm
Ad combination Le Matin and Le Matin Dimanche
section 2-5/bw
section 2-5/4c
41,480
41,480
19,745
26,555
9,835
14,015
89,830
89,830
Circulation
154,847 copies
Readership34.6%
Readers538,000
Sources: MACH Basic 2016-2 / WEMF statistics 2016
Terms for ad combinations
Acceptance conditions: One order, same format. Published in same week with identical content (address block can be modified). Editorial adjacency placement.
Global sales contract and frequency discounts are cumulative.
Further formats, special positions, regional splits and classified rates on request. Gross rates valid for all issues in 2017. All rates in CHF plus 8% VAT.
V 22.11.2016
advertising.tamedia.ch
Print
Web
Tablette
Smartphone
Web-tablette-smartphone
Full edition rates in CHF
17,990
25,580
35,600
45,130
Terms for inserts
Premium charges apply for inserts with third-party advertisements: please contact us.
Exclusivity per edition cannot be guaranteed. Split runs are possible: please contact us.
MERCREDI 7 SEPTEMBRE 2016 ∙ N° 251 ∙ FR. 3.­ (TVA 2.5% incluse) ∙ France voisine 2.75 €
Jean­Paul Guinnard
Inserts/weight
Up to 25 g 26 – 50 g 51 – 75 g 76 – 100 g ENQUÊTE
SUR LE LIEU DE L’AGRESSION DE PASCAL JAUSSI
BARBRA STREISAND
ELLE S’EXILERA SI TRUMP EST ÉLU
PAGES 8­9
PAGES 22­23
www.lematin.ch
Robyn Beck/AFP
QUALIFICATIONS
POUR LE MONDIAL 2018
PAGES 34­36
Jean­Marc Guelat
Insert rates
FORMULE
GROIN
COURSE DE COCHONS
À LA BÉNICHON
PAGE 13
SUISSE: 2
PORTUGAL: 0
Ennio Leanza/EPA
JA 1000 Lausanne 1
Reservations
The date on which the booking was received shall apply in the event of scheduling collisions.
Minimum format 105 x 148 mm (A6), maximum format 235 x 315 mm.
Confirmation requires that 3 dummy specimens or 3 copies of the final printed product (binding paper weight)
be submitted 15 business days prior to distribution.
The general terms and conditions of Tamedia SA shall apply.
Delivery address
At least 4 and no more than 7 business days before distribution to:
Centre d’Impression SA, Quai des imprimés no 1, Chemin de Mochettaz 8, CH-1030 Bussigny
Delivery times: 7:30 am to 12 noon and 12:30 pm to 4 pm
Discounts
Global sales contract conditions
Valid for the determination of the global sales contract scale of turnover as well as for the calculation of the discount are:
1 The basic rate plus surcharges, minus all special discounts
2 The accumulated turnover of ads and supplements in the titles of Tamedia (excepted Tagblatt der Stadt Zürich)
CHF
CHF CHF 3 000 2% 1 000 000 10% 5 000 000 18%
9 000 3% 1 500 000 11% 5 500 000 19%
20 000 4% 2 000 000 12% 6 000 000 20%
40 000 5% 2 500 000 13%
80 000 6% 3 000 000 14%
160 000 7% 3 500 000 15%
320 000 8% 4 000 000 16%
640 000 9% 4 500 000 17%
If you so wish and after the necessary advance verification, it is possible to tie in a Tamedia deal including Print and Online with the global sales contract.
Agency commission (AC)
For media and advertising agencies approved by Tamedia SA, 5% on the net spend (ads and inserts).
The commission does not apply to classified ads such as recruitment ads, real estate ads, obituaries, etc.
For more detailled information, please refer to advertising.tamedia.ch
All rates are in Swiss Francs, VAT excluded.
CONTACT ADDRESSES
Tamedia SA
Tamedia Advertising
Werdstrasse 21
Postfach
CH-8021 Zürich
P +41 44 248 59 10
[email protected]
Editorial offices
Le Matin
Avenue de la Gare 33
CH-1001 Lausanne
P +41 21 349 49 49
F +41 21 349 49 29
www.lematin.ch
Editor-in-chief
Grégoire Nappey