business stationery of zf trw - ZF CI

Transcription

BUSINESS STATIONERY
OF ZF TRW
Contents
3
The Business Stationery for ZF TRW
4
The Note Paper Sheet
8
The Formal Structure
11
The US Letter Format
13
Pages Continuing the Standard Note Paper Sheet
16
The Fax
21
The Business Cards
24
The Envelopes
29
The Machine Processed Franking
30
The Adress Sticker
32
The Signature in E-Mail Correspondence
35
The Boilerplate in E-Mail Correspondence
38
Glossary
2
The Business Stationery
for ZF TRW
Business stationery, designed in a clear and consistent
manner, leads to a genuine profile and to a coherent
market performance world wide.
This manual defines the form, the functional structure, and the accurate sizes of the ZF TRW business
stationery media for the whole range of the ZF TRW
business correspondence. It illustrates the basic structure of note paper sheets, fax, business cards, envelopes, machine processed franking, stickers, and the
signature in e-mail correspondence. The rules established by this “ZF TRW Business Stationery Manual”
are compulsory world wide.
3
The complete range of the business stationery media
Functional data
is characterised by a unified layout and by standard
The name and legal form of the company, the name of
components used for the presentation and specifica-
the chairman of the supervisory board and the names
tion of the sender and for functional information.
of the members of board of management are listed on
the bottom of the page, together with the trade regis-
Identification
ter entry, the postal and/or home address, and the
Every single stationery medium carries the double
essential communication addresses. The functional
logo ZF TRW and a clear verbal naming of the sender,
data are presented in the national language.
i.e. the designation of the organizational unit.
Bank accounts
Presentation and specification of the sender
Bank accounts and related data (e.g. Company Sales
At a glance, the specified data of the sender should be
Tax ID No.) only appear in connection with banking
accessible to the address, including all relevant con-
operations and not in normal correspondence.
tent matters of the letter, such as the naming of the
department, the personal name, and the personal
communication addresses of the sender, references,
and the date.
4
1
2
Aktive & Passive
Sicherheitstechnik
Business Unit
ZF TRW · 45678 Musterstadt
Abteilung
ZF TRW · Sample City
Department
Von
From
Telefon
Phone
Telefax
Fax
E-Mail
E-mail
Ihre Ref.
Your Ref.
Unsere Ref.
Our Ref.
Datum
Date
Vorsitzender des Aufsichtsrats: Max Mustermann
Geschäftsführer: Max Mustermann (Vorsitzender), Dr. Max Mustermann, Max Mustermann,
Max Mustermann, Max Mustermann, Max Mustermann, Dr. Max Mustermann
Sitz: Musterstadt · Handelsregistereintrag: Amtsgericht Musterstadt HRB 630206
www.trw.com
ZF TRW
Rechtsform
45678 Musterstadt
Musterland
Telefon +01 1234 56-7890
Telefax +01 1234 56-123456
Typical features of the corporate
image of ZF TRW as illustrated by the
note paper sheet are presented on the
following pages.
Active & Passive
Safety Technology
Business Unit
Chairman of the Supervisory Board: Max Mustermann
Managing Director: Max Mustermann (CEO), Dr. Max Mustermann, Max Mustermann,
Headquarter: Sample City · Trade register of the municipal court of Sample City HRB 630206
www.trw.com
1
The standard note paper sheet
in german
2
The standard note paper sheet
in english
ZF TRW
Legal Form
Sample City
Sample Country
Phone +01 1234 56-7890
Fax
+01 1234 56-123456
Updated June 2015
5
Aktive & Passive
Sicherheitstechnik
Business Unit
Abteilung
Von
Telefon
Telefax
E-Mail
Ihre Ref.
Unsere Ref.
Datum
www.trw.com
ZF TRW
Rechtsform
45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax +01 1234 56-123456
Active & Passive
Safety Technology
Business Unit
Department
From
Phone
Fax
E-mail
Your Ref.
Our Ref.
Date
www.trw.com
ZF TRW
Legal Form
Sample City
Sample Country
Phone+01 1234 56-7890
Fax +01 1234 56-123456
The Formal Structure
Standard note paper sheet in ISO A4 format
Printed forms of the double logo ZF TRW
If not mentioned otherwise, all specified measures
Printed forms containing the double logo ZF TRW
are compulsory for all further sheets and correspon-
and the folding mark only, are used for the purposes
dence media in the ISO A4 format. Excluding the
of correspondence. All other components are imprin-
USA, the ISO A4 format is the worldwide standard
ted from special document copies by office printers.
format for ZF TRW note paper sheets. The specifica-
The color defined for the double logo ZF TRW is
tions applying to the individual components are illust-
CMYK.
rated by the standard note paper sheet in the ISO A4
format.
Printing color
The printing color is always black.
Type for note paper
Typeface
Type size
Line spacing
ZF Sans Medium
8 pt
3.75 mm (0.15 in.)
B Field name
ZF Sans Light
8 pt
5 mm (0.20 in.)
C Field value
ZF Serif
8 pt
5 mm (0.20 in.)
D Letter content
ZF Serif
10 pt
5 mm (0.20 in.)
ZF Serif Bold
10 pt
5 mm (0.20 in.)
ZF Sans Light
8 pt
3.75 mm (0.15 in.)
A Company name
E Letter content topic
F Functional data
8
1 Double logo ZF TRW
Size: 12,5 x 12,5 mm
(0.5 x 1.04 in.)
Color: CMYK
File name:
ZF TRW Logo 4C.eps
2 Designation of
organizational unit
Typeface: Group A
(Division), Group F
(Business Unit)
Length: max. 45 mm
Line spacing: 1 or more
3 Sender
Typeface: Group F
Length: max. 75 mm
Line spacing: 1 or 2
4 Field name
Typeface: Group B
5 Field values
Typeface: Group C
Line spacing: 1 or 2
6 Address
Typeface: Group D
Length of line:
max. 75 mm
Height: max. 8 lines
7 Folding mark
Size: 1x1 mm
Color: CMYK Blue
8 Topic
Typeface: Group E
9 Address, text, and form
of salutation
Typeface: Group D
Only the topic is
outlined. Other forms
of outlining (in talics,
capital letters etc.)
should not be used.
A space line is applied
between paragraphs
and before the form of
salutation.
A Signature
B Name, Management
title (for executive
managers), Area of
responsibility/function
Typeface: Group D
Tab: at 120 mm
C Enclosures
Enclosed documents are
listed in a distance of
two space lines after the
signature.
D Information on Board
of Management of legal
form (related to G: name
and legal form of the
company), location of
the company
Typeface: Group F
10Name of the company
Typeface: Group D
Tab: at 120 mm
E Website
Typeface: Group F
F Shortform of Holding
(ZF TRW)
Typeface: Group A
G The name and legal
form of the company
(e. g. TRW Automotive
GmbH)
Typeface: Group F
H Address and communi-
cation addresses
Typeface: Group F
9
1
20
12,5
40
50
2
Aktive & Passive
Sicherheitstechnik
Business Unit
3
4
5
Abteilung
Abteilungsname
Von
Peter Muster
Telefon
77-1234
Telefax
77-901234
E-Mail
[email protected]
Ihre Ref.
XYZ-000
Unsere Ref.
XYZ-U-Muster
Datum
11. Juni 2015
105
115
6
Musterfirma GmbH
Herrn Max Mustermann
Beispielstraße 123
45678 Musterstadt
9
135
7
155
2,5
8
Die Korrespondenzmittel von ZF TRW
9
Sehr geehrter Herr Mustermann,
200
die Identität eines Unternehmens zeigt sich in seinen Werten, Zielen und Qualitäten. Zu den effek
tivsten Elementen einer erfolgreichen Darstellung gehört in diesem Zusammenhang das Corporate
Design, das die Identität und strategischen Unternehmensziele über die visuellen Darstellungsmittel
transportiert. 10 pt/ZAB 5mm. Schriftfarbe ist 100% Schwarz.
Mit diesem Schreiben möchten wir Ihnen einen weiteren Baustein des CD-Manuals von ZF TRW
vorstellen: das Programm der Geschäftsdrucksachen. Als markanter Bestandteil des formalen Auftritts
von ZF TRW dienen die Geschäftspapiere nicht nur der Übermittlung einer Nachricht, sondern sind
gleichermaßen Ausdruck dieses generellen Selbstverständnisses.
Neben dem Standardbriefbogen, den Sie hier sehen, stellen wir Ihnen weitere Geschäftspapiere
für die interne und externe Korrespondenz zur Verfügung. Grundlage aller Geschäftspapiere ist die
systematische und klare Anordnung der Informationen, eine klare Abgrenzung von Absendersystem
und Inhalt sowie der konsequente und ökonomische Einsatz von PC-Masken.
10
B
C
Mit freundlichen Grüßen
Firmenname
i.V.i.V.
Peter Muster
Maria Muster
Management-Titel (bei Führungskräften)
Verantwortungs-/FunktionsbereichVerantwortungs-/Funktionsbereich
Anlagen
155
30
D Vorsitzender des Aufsichtsrats: Max Mustermann
Sitz: Musterstadt · Handelsregistereintrag: Amtsgericht Mustersadt HRB 630206
E www.trw.com
15
All sizes given in mm.
F ZF TRW
G Rechtsform
H 45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax +01 1234 56-123456
The US Letter Format
The standard US Letter Format note paper sheet
in the US Letter Format. Typefaces and type sizes
Business stationery in the US Letter Format is used
correspond with those of the ISO A4 format.
in the USA and partly in East Asia. The design of the
ZF note paper sheet in US Letter Format corresponds
The specifications applying to the individual compo-
with that of the sheet in the ISO A4 format.
nents are illustrated by the standard sheet in the
If not mentioned otherwise, all given sizes are com-
ISO A4 format.
pulsory for all further sheets and stationery media
Active & Passive
Safety Technology
Business Unit
ZF TRW · 12-34 Example Street · Town AB 12345
Department
Name of department
Example Company Ltd.
Mr. Sample
Example Road 123
Sampletown, XY 45678
From
Peter Muster
Phone
732-0001
Fax
732-0000
E-mail
Your Ref.
[email protected]
XYZ-000
Our Ref.
XYZ-U-Muster
Date
2015-02-22
An example is given on
the following page to
demonstratehow ZF TRW
note paper is adapted to
the US Letter Format.
ZF TRW Business Stationery
Dear Mr. Sample,
The identity of a company is best expressed by its values, aims and aspirations, and qualities.
The visual media of the corporate design are one of the most effective elements for a successful
presentation of the identity and of the strategic goals of a company.
„ZF TRW Business Stationery“, presented to you today, is another element in our series of
corporate design manuals. Business stationery media are essential for a significant and formally
attractive appearance of ZF TRW. Their purpose is at the same time to transmit information
and to express our general mission.
What you see here is the standard note paper sheet. The manual introduces you to the whole
range of ZF TRW business stationery elements for the various purposes of your internal and
external correspondence. Basic to all these is a systematic and clear presentation of information,
a distinct separation between sender specifications and contents matters, and the consistent and
economical use of PC masks.
Yours sincerely,
Company Name
p.p.
Peter Muster
Management title (for executive managers)
Area of responsibility/function
President: John Smith
www.trw.com
p.p.
Maria Muster
ZF TRW
Legal Form
Sample City
Sample Country
Phone +01 1234 56-7890
Fax
+01 1234 56-123456
The US note paper sheet
of the Division
Active & Passive Safety
Technology
Updated: June 2015
11
0.81
0.5
1.47
1.87
Active & Passive
Safety Technology
Business Unit
4.03
Mr. Sample
Example Road 123
Sampletown, XY 45678
Department
Name of department
From
Peter Sample
Phone
732-0001
Fax
732-0000
E-mail
[email protected]
Your Ref.
XYZ-000
Our Ref.
XYZ-U-Sample
Date
2015-06-11
5.58
6.38
8
Dear Mr. Sample,
The identity of a company is best expressed by its values, aims and aspirations, and qualities. The visual
media of the corporate design are one of the most effective elements for a successful presentation of
the identity and of the strategic goals of a company.
„ZF TRW Business Stationery“, presented to you today, is another element in our series of corporate
design manuals. Business stationery media are essential for a significant and formally attractive
appearance of ZF TRW. Their purpose is at the same time to transmit information
and to express our general mission.
What you see here is the standard note paper sheet. The manual introduces you to the whole range
of ZF TRW business stationery elements for the various purposes of your internal and external
correspondence. Basic to all these is a systematic and clear presentation of information, a distinct
separation between sender specifications and contents matters, and the consistent and economical
use of PC masks.
Yours sincerely,
Company Name
p.p.
Peter Sample
1.19
Enclosures
President: Peter Sample
www.trw.com
0.57
All sizes given in inch.
Alle Maßangaben in inch.
p.p.
Maria Sample
6.38
ZF TRW
Legal Form
Sample City
Sample Country
Phone +01 1234 56-7890
Fax
+01 1234 56-123456
Pages Continuing the Standard
Note Paper Sheet
The pages continuing the standard note paper sheet
the necessary references, the number of the page, the
The continuing pages are used for letters of a certain
total amount of pages, and the date. The specifications
length. To be clearly related to the correspondence,
applying to the individual components are illustrated
these pages carry the double logo ZF TRW along with
by the standard sheet in the ISO A4 format.
Type for standard note paper sheet, continuing page
B Company name
C Field value
1 Field names
2 Field values
Typeface: Group B
Typeface
Type size
Line spacing
ZF Sans Medium
8 pt
5 mm (0.20 in.)
ZF Serif
8 pt
5 mm (0.20 in.)
Typeface: Group C
13
20
12,5
40
155
60
1
2
1
2
Seite 2/2 · Datum 11. Juni 2015
200
105
Zu den effektivsten Elementen einer erfolgreichen Darstellung gehört in diesem Zusammenhang das
Corporate Design, das die Identität und strategischen Unternehmensziele über die visuellen Darstellungsmittel transportiert. 10 pt/ZAB 5mm
2,5
Firmenname
i.V.i.V.
Peter Muster
Maria Muster
Verantwortungs-/FunktionsbereichVerantwortungs-/Funktionsbereich
Anlagen
30
20
12,5
40
155
60
1
2
1
2
Page 2/2 · Date 2015-22-02
200
105
Corporate design, which transports identity and strategic corporate objectives through means of
representation, is one of the most effective elements of successful presentation. 10 pt/line spacing
5 mm (0.2 in.).
In this letter we would like to introduce you to a further component of the ZF TRW CD manual: the
business stationery program. As a striking and integral part of ZF TRW’s formal appearance, business
correspondence serves not only to convey a message but is at the same time an expression of our
general mission.
In addition to the standard note paper that you see here, we supply you with further business stationery for internal and external correspondence. The basis for all business stationery is the systematic
and clear arrangement of information, a distinct separation between sender system systems and
content, and the consistent and economical use of PC templates.
2,5
Yours sincerely,
Name of the company
p.p.p.p.
Peter Sample
Maria Sample
Enclosures
30
Das Telefax
The fax is best suited for a rapid transmission of texts
Reference entries
and pictures. It is appropriate for internal and exter-
The reference entries and their chronological listing
nal use. For documents of a certain length, continuing
must comply with the particular needs of communica-
pages are at hand. These pages must carry the double
ting per fax.
logo ZF TRW, the number of the page, the total
number of pages, and the date. To guarantee a superb
Functional data
transmission quality the double logo ZF TRW appears
The functional data on the fax sheet contain all the
on the fax sheet in the black and white line version.
elements of the note paper sheet. The continuing
It is part of the mask.
pages do not carry functional data.
Type for faxes
Typeface
Type size
Line spacing
ZF Serif
10 pt
5 mm (0.20 in.)
ZF Serif Bold
10 pt
5 mm (0.20 in.)
F Functional data
ZF Sans Light
8 pt
3.75 mm (0.15 in.)
H Company name
ZF Sans Medium
8 pt
D Letter content
E Letter content bold
5 mm (0.20 in.)
3.75 mm (0.15 in.)*
J Field name
ZF Sans Light
8 pt
5 mm (0.20 in.)
K Field value
ZF Serif
10 pt
5 mm (0.20 in.)
ZF Sans Bold
10 pt
-
L Title of document
*Used when naming divisions or business units
16
Telefax
Aktive & Passive
Sicherheitstechnik
Business Unit
An
Abteilung
Musterfirma AG
Von
Bitte weiterleiten an
Telefon
Telefax
Telefax
E-Mail
+49 711 8765432
Ihre Ref.
Kopie an
Unsere Ref.
Abteilungsname
Peter Muster
77-1234
77-901234
[email protected]
XYZ-000
XYZ-U-Muster
Datum
Seiten
11. Juni 2015
6
die Identität eines Unternehmens zeigt sich in seinen Werten, Zielen und Qualitäten. Zu den effektivsten Elementen einer erfolgreichen Darstellung gehört in diesem Zusammenhang das Corporate
transportiert.
Firmenname
i.V.
Peter Muster
Verantwortungs-/Funktionsbereich
Anlagen
Geschäftsführer: Max Mustermann (Vorsitzender), Max Mustermann, Max Mustermann,
Max Mustermann, Max Mustermann, Max Mustermann, Max Mustermann
www.trw.com
ZF TRW
Rechtsform
45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax +01 1234 56-123456
Fax
Active & Passive
Safety Technology
Business Unit
To
Department
From
Please refer to
Phone
Mr. Max Sample
Fax
Fax
E-mail
+49 711 8765432
Your Ref.
Copy to
Our Ref.
Name of department
Peter Sample
77-1234
77-901234
[email protected]
XYZ-000
XYZ-U-Sample
Date
Pages total
2015-06-11
6
Dear Mr. Sample,
The identity of a company is best expressed by its values, aims and aspirations, and qualities. The visual media of the corporate design are one of the most effective elements for a successful presentation
of the identity and of the strategic goals of a company.
„ZF TRW Business Stationery“, presented to you today, is another element in our series of corporate
design manuals. Business stationery media are essential for a significant and formally attractive appearance of ZF TRW. Their purpose is at the same time to transmit information and to express our general
mission.
What you see here is the standard note paper sheet. The manual introduces you to the whole range
of ZF TRW business stationery elements for the various purposes of your internal and external correspondence. Basic to all these is a systematic and clear presentation of information, a d
istinct separation between sender specifications and contents matters, and the consistent and economical use of
PC templates.
Yours sincerely,
Name of the company
p.p.
Peter Sample
Enclosures
www.trw.com
ZF TRW
Legal Form
Sample City
Sample Country
Phone+01 1234 56-7890
Fax +01 1234 56-123456
Size: 12.5 x 26 mm
Color: Black, no grid;
File name:
ZF TRW Logo BW.eps
2 Designation of organiza-
tional unit
Typeface: Group H
(Division), Group F
(Business Unit)
Length: max. 45 mm
Line spacing: 1 or more
6 Topic
Typeface: Group E
7 Adress text, and form
of salutation
Typeface: Group D
8 Information on Board of
Management of legal
form (related to 10),
location of the
company etc.
Typeface: Group J
3 Title of document
4 Field names
9 Shortform of Holding
Typeface: Group L
Typeface: Group J
10The name and legal
5 Field values
(ZF TRW)
Typeface: Group H
Typeface: Group K
form of the company
(e. g. TRW Automotive
GmbH)
Typeface: Group J
11Address and communi-
cation addresses
Typeface: Group J
19
1
20
12,5
3
Telefax
40
50
2
Aktive & Passive
Sicherheitstechnik
Business Unit
4 An
5
115
4
5
Abteilung
Abteilungsname
Peter Muster
77-1234
77-901234
[email protected]
XYZ-000
XYZ-U-Muster
Musterfirma AG
Von
Bitte weiterleiten an
Telefon
Telefax
Telefax
E-Mail
+49 711 8765432
Ihre Ref.
Kopie an
Unsere Ref.
Datum
Seiten
11. Juni 2015
6
135
155
6
7
200
die Identität eines Unternehmens zeigt sich in seinen Werten, Zielen und Qualitäten. Zu den effektivsten Elementen einer erfolgreichen Darstellung gehört in diesem Zusammenhang das Corporate
transportiert.
Firmenname
i.V.
Peter Muster
Verantwortungs-/Funktionsbereich
30
Anlagen
155
8 Vorsitzender des Aufsichtsrats: Max Mustermann
Geschäftsführer: Max Mustermann (Vorsitzender), Max Mustermann, Max Mustermann,
Max Mustermann, Max Mustermann, Max Mustermann, Max Mustermann
www.trw.com
15
9 ZF TRW
10 Rechtsform
11 45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax +01 1234 56-123456
Die Visitenkarten
The business card identifies its owner as a representative of ZF TRW. It contains the data necessary for a
communicative efficiency, not restricted to one channel. The business cards have a two-column design:
the column on the left contains the name, title(s),
occupation designation, management title, and area
of responsibility/function; the column on the right
contains the functional data.
21
Bilingual format
As a rule, business cards are bilingual, with the
front in English and the reverse in the national
language (form A). For employees in an Englishspeaking country, the reverse remains blank (form B).
Type for business cards
Typeface
Type size
Line spacing
L Functional data
ZF Sans Light
7 pt
3.10 mm (0.12 in.)
M Company name
ZF Sans Medium
7.25 pt
3.10 mm (0.12 in.)
4 Profession
Size: 8.75 x 18,2 mm
(0.34 x 0.71 in.)
Color: CMYK
File name:
ZF TRW Logo 4C.eps
Typeface: Group L
5 Area of responsibility/
function
Typeface: Group L
(ZF TRW)
Typeface: Group M
7 Addresses
Typeface: Group L
2 Designation of
organizational unit
Typeface: Group M
(Division), Group L
(Business Unit)
Pantone Cool Gray 10
3 Name, title(s)
Typeface: Group M
22
Front english
Reverse national language
Active & Passive
Safety Technology
Business Unit
Prof. Dr. Karl-Heinz Sample
Job Title
Function
ZF TRW
Sample Street
Sample City
Sample Country
Phone +01 1234 56-7890
Fax
+01 1234 56-123456
Mobile +49 171 1245678
[email protected]
Aktive & Passive
Sicherheitstechnik
Business Unit
Prof. Dr. Karl-Heinz Beispiel
Berufsbezeichnung
Funktion
4 (0.16)
1
2 Active & Passive
Safety Technology
Business Unit
ZF TRW
Musterstraße 1
45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax+01 1234 56-123456
Mobil +49 171 1245678
[email protected]
12,75 (0.50)
Aktive & Passive
Sicherheitstechnik
Business Unit
4 (0.16)
3
Prof. Dr. Karl-Heinz Sample
Job Title
4
5 Function
6
ZF TRW
Sample Street
7
Sample City
Sample Country
Phone +01 1234 56-7890
Fax
+01 1234 56-123456
Mobile +49 171 1245678
[email protected]
42,5 (1.67)
Prof. Dr. Karl-Heinz Beispiel
Berufsbezeichnung
Funktion
4 (0.16)
Min.
4 (0.16)
ZF TRW
Musterstraße 1
45678 Musterstadt
Musterland
Telefon+01 1234 56-7890
Telefax+01 1234 56-123456
Mobil +49 171 1245678
[email protected]
4 (0.16)
All sizes given in mm (in.).
23
Die Versandtaschen
The presentation and specification of the sender on
ZF TRW is processed on the front side by a
envelopes depends on the kinds of envelopes used.
franking machine. The reverse side stays blank.
ZF prefers to use window envelopes.
Printing
Envelopes without windows are processed with
The specified presentation of the sender on envelopes
address labels.
does not depend on their format. The double logo
Standard types
German type
Size in millimeters
US typet
Size in inches
Size 1
ISO envelope long
120 x 235
Nr. 10 Official
4.13 x 9.5
Size 2
ISO C5 envelope
162 x 229
Nr. 61/2 Official
6 x 9
Size 3a
ISO C4 mailing bag
229 x 324
Nr. 101/2 Official
9 x 12
Size 3b
ISO B4 mailing bag
250 x 353
-
-
Nr. 13 Official
10 x 13
Size 4
24
DIN lang
DIN C5
DIN C4
15
1
Size: 12.5 x 26 mm
(0.5 x 1.04 in.)
Color: CMYK
File name: ZF TRW Logo 4C.eps
20
25
DIN lang
DIN C5
DIN C4
DIN B4
15
1
Size: 12.5 x 26 mm
(0.5 x 1.04 in.)
Color: CMYK
20
26
US-Format Nr. 10 Official
US-Format Nr. 6½ Official
0.6
1
Size: 12.5 x 26 mm
(0.5 x 1.04 in.)
Color: CMYK
0.75
27
0.6
1
Size: 12.5 x 26 mm
(0.5 x 1.04 in.)
Color: CMYK
0.75
28
The Machine Processed Franking
At ZF TRW the greatest amount of the mailing is
machines. ZF TRW uses the spaces not reserved for
handled in centralised and automated processes. The
postal purposes for the placement of the double logo
stamping of letters is usually processed by franking
ZF TRW.
1
Sender imprint
Exposing zone
74 x 40 mm (2.91 x 1.57 in.)
Size: 12.5 x 26 mm
(0.5 x 1.04 in.)
Color: CMYK
29
The Adress Sticker
Sticker ISO A5 oblong format
Address stickers are used for parcels and large letters.
They carry the double logo ZF TRW in color. All
additional data are imprinted. Due to special manufacturing items, the stickers can be easily processed
by office printers in connection with a PC template.
Location, typeface, and type size correspond with the
standard note paper sheet.
30
Print direction
1
Musterfirma/Example Company
Herrn Mustermann
Beispielstraße 123
45678 Musterstadt
Musterland/Sample Country
Size: 8,75 x 18,2 mm
(0.34 x 0.71 in.)
Color: CMYK
31
The Signature in E-Mail Correspondence
Like the ZF Business Stationery the e-mail correspondence is characterized by a recognizable structure and
by a unified sender presentation and specification.
Bilingual format
As a rule, the e-mail signature is bilingual. The national language comes first, followed by English. In the
case of employees whose national language is English,
the signature is in one language only. There is no
difference between internal and external correspondence.
Typeface and type size
To guarantee utmost platform compatibility the
typeface applied for the e-mail signature is Arial
and the size is 9pts (respectively 7 pts for additional
functional data required in Germany). The color of
the typeface is black.
32
Von:
Mustermann Max, ZFF CC
Gesendet: Donnerstag, 11. Juni 2015 12:05
An:
Muster Maria, ZFF CC
Betreff:Autosignatur
Sehr geehrte Frau Muster,
anbei finden Sie die Vorlage für die Autosignatur.
Mit freundlichen Grüßen/Kind regards 1
Max Mustermann 2
Abteilung, Gruppe des MAs/Department, Group of Employee (Abteilungskürzel/Department code) 3
Abteilung (nächsthöhere Ebene)/ Department (next higher level) 4
5
!
ZF TRW 6
Aktive & Passive Sicherheitstechnik/Active & Passive Safety Technology
Geschäftsfeld/Business Unit 8
Legal Form 9
45678 Musterstadt, Musterland/Sample Country 10
Telefon/Phone +01 1234 56-7890, Telefax/Fax: +01 1234 56-123456
[email protected]
7
11
Vorsitzender des Aufsichtsrats/Chairman of the Supervisory Board: Prof. Dr. Max Mustermann 12
Geschäftsführer/Managing Director: Dr. Max Mustermann (Vorsitzender/CEO), Dr. Max Mustermann, Dr. Max Mustermann,
Max Mustermann, Dr. Max Mustermann, Max Mustermann, Max Mustermann, Max Mustermann
Sitz/Headquarter: Musterstadt
Handelsregistereintrag Amtsgericht Musterstadt HRB XXXXXX/Trade register of the municipal court of Musterstadt HRB XXXXXX
1 Form of salutation
Depending on
person and function
of the address
2 The undersigned
Name
3 Department, Group
of Employee with
department code
4 Next higher
department/group
of the employee*
5 Space line
(ZF TRW)
Typeface:
Arial 9 pts bold
7 Division
* Note: At maximum two levels are indicated, i.e. the department and the group
the employee directly belongs to, as well as the next higher level (analogous
to the business card) or a higher level which reasonably and comprehensibly
describes the assignment of the employee.
8 Business Unit (only
11 Space line
12Information on Board of
by distinct classification)
Optional
Management required
(related to 9: name
the company (e. g. TRW and legal form of the Automotive GmbH)
company)
Members of the
10 Functional data
Board of Management,
Postal address,
Headquarters,
phone and fax
Trade register entry
extension numbers,
Typeface: Arial 7 pts
e-mail address
No graphic of the
double logo
9 The name and legal form of !
33
Von:
An:
Mit freundlichen Grüßen/Kind regards
Max Mustermann
Mechatronics & Active Restraints Engineering
ZF TRW
Occupant Safety Systems TRW Automotive GmbH
45678 Musterstadt, Musterland/Sample Country
[email protected]
If the function can be clearly
related to a business unit,
please list here.
Vorsitzender des Aufsichtsrats / Chairman of the Supervisory Board: Dr. Michael Büchsner
Geschäftsführer / Managing Directors: Fritz Chittka, Sven Kleinschmidt, Helmut Köditz, Reinhard Lechner
Sitz / Headquarter: Alfdorf
Handelsregistereintrag Amtsgericht Stuttgart HRB 282093 / Trade register of the municipal court of Stuttgart HRB 282093
Von:
An:
Max Mustermann
Manager Corporate Communications
ZF TRW
Lucas Automotive GmbH
[email protected]
If the function is related to more
than one business unit, do not
mention it here. Merely the legal
form of the company is named.
Vorsitzender des Aufsichtsrates/Chariman of the supervisory board: Juergen Baró Pizà
Geschäftsführer / Managing Directors: Dr. Jan Krueger; Andreas Dahms
Sitz/Headquarter: Koblenz
Handelsregistereintrag Amtsgericht Koblenz HRB 79/Trade register of the municipal court of Koblenz HRB 79
Usage examples
34
The Boilerplate in E-Mail Correspondence
A monolingual or bilingual boilerplate can optionally
It is useful for highlighting events and guarantees cross-
be used in addition to the automatic signature.
media recognition in all communication channels.
Von:
Donnerstag, 11.
Juni 2015 12:05
2 Texts
An:
Muster
CC
Meaningful picture
or Maria, ZFF
Heading:
Betreff:
Autosignatur
crosshatching at 45°
ZF Sans Bold uppercase
1 Gesendet:
Background
Centered on white
ZF TRW trademark:
25 pixels
White area: 50 x 77 pixels
Export as jpg
Quality: high
72 dpi
(file size: approx. 50 kb)
VH minimum 20 pt
TR 10
LS 19.5 pt
anbei finden Sie die Vorlage für
Autosignatur.
or die
proportionally
larger;
Information text (optional):
ZF Sans Bold
Mitarbeiter
einer Division (Bsp. Nutzfahrzeugtechnik)
Max Mustermann
VH 12 pt, TR 10
Abteilung, Gruppe des MAs/Department,
LS 12.5 pt Group of Employee (Abteilungskürzel/Department code)
Abteilung (nächsthöhere Ebene)/
Department
Color:
white, black(next higher level)
or ZF beige
ZF TRW Automotive Inc.
(CMYK 9/29/67/24)
Aktive und Passive Sicherheitstechnik/Active and Passive Safety Technology
Geschäftsfeld/Business Unit
[email protected]
Vorsitzender des Aufsichtsrats/Chairman of the Supervisory Board: Prof. Dr. Max Mustermann
Geschäftsführer/Manging Director: Dr. Max Mustermann (Vorsitzender/CEO), Dr. Max Mustermann, Dr. Max Mustermann,
30
1
LOREM SUMESU DOLOREISAMATON CONECE ARCH
IL MODIS EXPERIBUSORE ESTRUM CONECEARCHIL
OS SINCTIAT VOLES
20
30
2
VISIT US Stet clita kasd gubergren, no Lorem taki mata sanc tus est Lorem ipsum dolor
lreo sit lorem korelamet Lorem taki mata sanc ipsim sorels.
210
min. 20
3
13
550
All dimensions in pixels
35
Geschäftsfeld Nkw-Fahrwerkmodule/Business Unit CV Chassis Modules
45678 Musterstadt, Land/Sample Country
[email protected]
Geschäftsführer/Manging Director: Dr. Max Mustermann (Vorsitzender/CEO), Dr. Max Mustermann, Dr. Max Mustermann,
Von:
Max, ZFF CC
Sitz/Headquarter: Mustermann
Musterstadt
Gesendet:
Donnerstag,
Juni 2015
Handelsregistereintrag
Amtsgericht11.
Musterstadt
HRB12:05
XXXXXX/Trade register of the municipal court of Musterstadt HRB XXXXXX
An:
Betreff:
Autosignatur
OS SINCTIAT VOLESTIIS VOLUT EAQUIS
Max Mustermann
Abteilung,
Gruppe
MAs/Department,
Employee
(Abteilungskürzel/Department code)
lreo sit
loremdes
korelamet
Lorem takiGroup
mata of
sanc
ipsim sorels.
Abteilung (nächsthöhere Ebene)/ Department (next higher level)
Nutzfahrzeugtechnik/Commercial Vehicle Technology
[email protected]
Von:
Gesendet:
Donnerstag,
Juni 2015
Handelsregistereintrag
Amtsgericht11.
Musterstadt
HRB12:05
XXXXXX/Trade register of the municipal court of Musterstadt HRB XXXXXX
An:
Betreff:
Autosignatur
OS SINCTIAT VOLES
Max Mustermann
Abteilung,
Gruppe
MAs/Department,
Employee
(Abteilungskürzel/Department code)
lreo sit
loremdes
korelamet
Lorem takiGroup
mata of
sanc
ipsim sorels.
Abteilung (nächsthöhere Ebene)/ Department (next higher level)
Nutzfahrzeugtechnik/Commercial Vehicle Technology
[email protected]
Crosshatching
Line 0.15 pt
Spacing 2 px
Black
Individueller Text zur Messe
Angaben zu Halle und Stand
Ehenecaborem archicimpore
sitios Corio bems. VH 12 pt
Usage examples
36
37
Glossary
Several technical terms and key words used in
this brochure are compiled below, along with their
definitions.
Sender data of relevance, such as division, personal
name, personal communication addresses, references,
and date.
Identification
Double logo ZF TRW and full name of sender
(designation of organizational unit), e. g. Industrial
Technology, Business Unit Off-Highway Systems.
Lowest hierarchical unit
The lowest hierarchical unit must always appear here
in order to ensure the most precise addressing possible. If for instance the department is identified as the
recipient in a business process, the department rather
than the business unit or division should appear in
the address.
Designation of organizational unit
Full name of sender stating Division, Business Unit
and Corporate Function.
Word spacing
Width of the typeface, distance between two words or
between individual letters.
Line spacing (LS)
Distance between two lines, measured from base line
to base line, normally given in millimetres (in the USA
in Pica Points).
38
As of: July 2015

business stationery of zf trw - ZF CI

Transcription

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